If there's one series of TVs that AV enthusiasts have taken to their hearts almost as dearly as Pioneer's old Kuro range, it's Panasonic's premium VT models. Over the last few years, these sets have consistently produced class-leading black levels and colour performance. This is perhaps not that surprising as Panasonic bought many of Pioneer's Kuro-related patents and gradually integrated them into its TVs.
The latest Viera VT50 plasma is available in 50, 55 and 65-inch screen sizes, and here I'm looking at the smallest of the three models. It competes directly with Panasonic's cheaper TX-P50GT50B, so is there enough on offer to make it worth the premium over that model?
It can be bought for around £1,900.
User interface and EPG
Panasonic's menu system is best described as basic looking. Unfortunately, the company hasn't updated the design and layout for a few years and it's beginning to look quite dated, especially when compared to the attractive and dynamic menus that Samsung and LG are using on their sets.
This may not bother a lot of users, but I personally find it disappointing that a TV that's so advanced in other ways is lumbered with menus that look unchanged from the 16-bit era of home computing. On the plus side, their simplicity makes them fairly quick and easy to navigate and Panasonic provides you with advanced controls for tweaking stuff like picture options.
The advert place holders that used to blight the electronic programme guide (EPG) on its older sets have finally been removed, and the layout has been cleaned up to make it more attractive. In fact, there are three EPG layouts for you to select via the main menu. They're not massively different from one another, but they do offer a choice of info views and numbers of channels shown on screen.
Sadly, because the EPG doesn't overlay on top of the video feed and doesn't have a video thumbnail window, you lose all pictures and audio from the programme you're watching when you call it up. As Panasonic's own personal video recorders now have a thumbnail view in the EPG, I don't see why the company can't add one to this TV, especially as it's essentially Panasonic's flagship model.
Internet features and video playback
Like the other higher-end models in Panasonic's current range -- the GT50 and -- this TV uses a dual-core processor to power the smart TV features. This brings two advantages. Firstly, apps are quicker to start up and slightly smother to use -- although the difference isn't massive over the company's single-core models. Secondly, and perhaps more appealing, is the fact that it allows the TV to multi-task with smart apps, so you can have a number of apps running in the background.
To switch between the apps, you press the Viera Tools button on the remote and the corner of the screen curls up to show the apps running in the background.
Changing between the last two opened apps is almost instantaneous, but switching to a third app isn't quite as fast. It's still quick, but it seems to me that the TV only runs two apps in the background and suspends all the others to memory. Hence the reason why there's a slight delay when you switch to the third or fourth app in the list.
Like the main menus, the interface for Panasonic's Viera Connect Smart TV platform could do with an update, not just to make it look more contemporary, but also to speed up navigation. Panasonic is currently using a layered system where apps are arranged on grids and then stacked on top of each other across different screens. The problem is that the more apps you load, the more layers you need to wade through to get at the apps you want to use. You can rearrange the order of the apps to group commonly used ones on the same page, but it's not an ideal system.
That said, the range and quality of the apps available is good. Along with the obligatory iPlayer and YouTube apps, you get support for Netflix as well as the Acetrax and FetchTV services. You can access the Dailymotion and Vimeo video clip services. And there are standalone Twitter and Facebook apps, as well as a combined Social Networking widget that overlays feeds from these two social networks over the TV show you're watching.
This model has a full web broswer on board and you can use Panasonic's free Android and iOS apps to 'catch and throw' websites from you phone or tablet to the TV. However, navigating sites using the remote -- even the touchpad one -- is fairly slow. On the plus side, it does support Adobe Flash, so you can play most videos on websites, although full-screen playback doesn't seem to be possible.
Naturally, this model supports digital media playback. Panasonic has greatly improved the format support compared to last year's. I found it would now happily stream HD MKV and DivX files from my NAS drive. It also worked a treat with files held on USB memory keys and SD cards.
Design and connections
Panasonic isn't exactly known for its stylish TV designs, with previous models looking rather staid compared to its rivals. However, things are definitely changing on this front and the VT50 benefits from the improvements. Due to the nature of plasma technology, these sets are never going to have the bezel-free look of the latest LG and Samsung LED TVs. Neither will they be as slim. But with a panel depth of just 43mm, the VT50 is thin by plasma standards and its bezel is both narrow and beautifully framed by a classy-looking chrome strip.