AMD takes a Valentine's Day swipe at Intel
AMD sends candy and a note saying, "I heard that Sandy B. broke your heart..."
Update: AMD adds some additional V-day fun with chocolate processors. See below for details.
Any holiday is an excuse for tech companies to send out little reminders to those likely to write about them, and Valentine's Day is no exception.
During the first half of today, only one V-day swag package arrived, and that was a box of Mortal Kombat candy, encased in an edible chocolate box. This was shortly followed by a somewhat more mysterious package--a single rose, wrapped in paper, hand-delivered from a local florist.
Except, this rose seemed a bit off. It was dark red, almost black, and had an odd scent. A dead rose? A poisoned flower? The only clue to its origin, a note quoting Edgar Allan Poe. Clearly some sort of teaser item for a video game, but off the top of my head, I'm not sure which one. Also--a dead rose is terrible for Valentine's Day regifting.
Finally, the guys at AMD joined the party with a ceramic mug with an I [heart] APU logo, touting the combo CPU/GPU platform laptops such as the ., and currently found in
What really made this worth mentioning was the snarky note that accompanied it. It reads:
I heard that Sandy B. broke your heart and wanted to let you know that I'm here for you. Oh, and I have a cousin from Llano, Texas I'd like to introduce you to soon--I think you two will really hit it off!
AMD Fusion APU
The reference is to Intel's recent Sandy Bridge problems, which are leading to delays in shipping next-gen Intel PCs (leaving the field open for AMD in the meantime), and AMD's upcoming Llano platform for mainstream laptops. It's funny bit of PR, but still, kind of cold-hearted.
Check out the AMD mug and mysterious rose above, while below if a peek at the "so dorky it's cool" Mortal Kombat candy (or should it be kandy?) box.
Late in the day, we received another package from AMD, this time highlighting its server processors and partnerships with PC makers. Included were blocks marked "8-Core AMD Opteron 2.2GHz" and also "AMD+HP 4Ever." Check out a few shots below.