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search result [x] , text advertisement [x]

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MSN to shake up search ads

March 19, 2004 Microsoft's Web portal plans to label its paid-search listings more clearly and to showcase ads sold by its own staff rather than by Yahoo-owned partner Overture. TAGS: Inktomi, Overture Services Inc., MSN, search result, MSN Search, listing, advertiser, text advertisement, Internet search advertising, Yahoo! Inc., inclusion, visitor, portal, Microsoft Corp.

Google gets gruff over click fraud

November 22, 2004 Search giant files suit claiming Net operation fraudulently clicked on text ads for profits, one of the first such civil cases. TAGS: click fraud, text advertisement, pay-per-click advertising, advertiser, Internet advertising, Google Inc., fraud, Overture Services Inc., click, lawsuit, search result, California

Google feels spyware strains

June 28, 2004 Sneaky software aims for profits by bumping Google's query results with disguised ads. TAGS: LookSmart Ltd., text advertisement, spyware, PestPatrol, Lavasoft, pay-per-click advertising, Google Inc., search result, adware, threat, knowledge, search engine

Ask Jeeves denounces paid inclusion

March 3, 2004 The company will stop accepting advertiser payments for inclusion in its searchable Web database, a move to draw competitive lines between it and Yahoo's new search engine. TAGS: Ask Jeeves Inc., advertiser, inclusion, Internet search, search engine company, text advertisement, Yahoo! Inc., search engine, placement, index, Overture Services Inc., search result, relationship, payment, Google Inc., vice president
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