Content from CNET tagged with
pay-per-click advertising [x] , Google Inc. [x]
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NewsGoogle to offer more click fraud protection
March 1, 2007 Advertisers will be able to prevent their pay-per-click ads from showing up at IP addresses of competitors suspected of using click fraud. -
News
Study: Click fraud could threaten pay-per-click model
July 5, 2006 Survey finds that 27 percent of respondents say they've already slowed or stopped their pay-per-click advertising. -
News
Google gets gruff over click fraud
November 22, 2004 Search giant files suit claiming Net operation fraudulently clicked on text ads for profits, one of the first such civil cases. -
News
MSN's Web search picks up steam
January 15, 2005 Net portal is increasingly testing its own legs in Web search race, sending visitors home-baked results over Yahoo's. -
News
Yahoo, Miva settle pay-per-click patent suit
August 16, 2005 Settlement follows licensing by Google, others in the lucrative keyword search ad market. -
News
Plenty of Google to go around
April 20, 2007 The Internet juggernaut rolls on with strong earnings growth, notable acquisitions and an ever-evolving software lineup. -
News
Microsoft looks beyond AOL
December 21, 2005 Redmond's desktop leadership, new ad business will help it compete with Google after losing out on the AOL deal, analysts say. -
News
Google, Yahoo, others team against click fraud
August 3, 2006 Search companies and a trade group will set guidelines for online ad clicks in an attempt to combat click fraud. -
News
Google calls click fraud estimates overblown
August 8, 2006 Search giant releases internal report as it fights back against what it claims are industry exaggerations of click fraud. -
News
Simply Hired offers content-related job listings
January 24, 2007 "Job-a-matic" classifieds include pay-per-click feature designed to help Web site publishers make more money. -
News
Google click fraud settlement given go-ahead
July 27, 2006 Arkansas judge rejects a challenge claiming that a $90 million settlement with affected advertisers is inadequate. -
News
Court questions Zale's use of trademark in paid search text
April 25, 2007 Buying trademarked search keywords may not be illegal, but using the term in ad text generated by search may be, judge says. -
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