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pay-per-click advertising
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Google Inc.
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Yahoo! Inc.
(7)
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(6)
click fraud
(6)
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(5)
click
(4)
Overture Services Inc.
(4)
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(3)
fraud
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Showing
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News
Google to offer more click fraud protection
March 1, 2007
Advertisers will be able to prevent their pay-per-click ads from showing up at IP addresses of competitors suspected of using click fraud.
TAGS:
click fraud
,
pay-per-click advertising
,
advertiser
,
Google Inc.
,
click
,
IP
News
Study: Click fraud could threaten pay-per-click model
July 5, 2006
Survey finds that 27 percent of respondents say they've already slowed or stopped their pay-per-click advertising.
TAGS:
click fraud
,
pay-per-click advertising
,
advertiser
,
Yahoo! Inc.
,
study
,
fraud
,
click
,
representative
,
survey
,
Google Inc.
,
search engine
,
monitor
,
Microsoft Corp.
News
Google gets gruff over click fraud
November 22, 2004
Search giant files suit claiming Net operation fraudulently clicked on text ads for profits, one of the first such civil cases.
TAGS:
click fraud
,
pay-per-click advertising
,
text advertisement
,
advertiser
,
Overture Services Inc.
,
Internet advertising
,
Google Inc.
,
fraud
,
click
,
lawsuit
,
search result
,
California
News
MSN's Web search picks up steam
January 15, 2005
Net portal is increasingly testing its own legs in Web search race, sending visitors home-baked results over Yahoo's.
TAGS:
pay-per-click advertising
,
MSN Search
,
MSN
,
Internet search
,
Overture Services Inc.
,
Yahoo! Inc.
,
search result
,
Google Inc.
,
Microsoft Corp.
News
Yahoo, Miva settle pay-per-click patent suit
August 16, 2005
Settlement follows licensing by Google, others in the lucrative keyword search ad market.
TAGS:
Miva
,
pay-per-click advertising
,
Ask Jeeves Inc.
,
patent
,
Yahoo! Inc.
,
Overture Services Inc.
,
Internet search advertising
,
search result
,
Google Inc.
,
MSN
,
Microsoft Corp.
News
Plenty of Google to go around
April 20, 2007
The Internet juggernaut rolls on with strong earnings growth, notable acquisitions and an ever-evolving software lineup.
TAGS:
Froogle
,
pay-per-click advertising
,
acquisition
,
Google Inc.
,
Judge
,
podcast
News
Microsoft looks beyond AOL
December 21, 2005
Redmond's desktop leadership, new ad business will help it compete with Google after losing out on the AOL deal, analysts say.
TAGS:
pay-per-click advertising
,
America Online Inc.
,
search business
,
Internet advertising
,
Time Warner Inc.
,
Google Inc.
,
leadership
,
search engine
,
agreement
,
Microsoft Corp.
,
Microsoft Windows Vista
,
Microsoft Windows
News
Google, Yahoo, others team against click fraud
August 3, 2006
Search companies and a trade group will set guidelines for online ad clicks in an attempt to combat click fraud.
TAGS:
click fraud
,
guideline
,
pay-per-click advertising
,
online advertising
,
advertiser
,
search engine company
,
Arkansas
,
class action
,
Google Inc.
,
Yahoo! Inc.
,
search engine
News
Google calls click fraud estimates overblown
August 8, 2006
Search giant releases internal report as it fights back against what it claims are industry exaggerations of click fraud.
TAGS:
click fraud
,
advertiser
,
Google AdWords
,
pay-per-click advertising
,
Google Inc.
,
click
,
search engine
,
Yahoo! Inc.
,
Web browser
,
Microsoft Corp.
News
Simply Hired offers content-related job listings
January 24, 2007
"Job-a-matic" classifieds include pay-per-click feature designed to help Web site publishers make more money.
TAGS:
pay-per-click advertising
,
listing
,
RSS
,
search engine
,
Google Inc.
News
Google click fraud settlement given go-ahead
July 27, 2006
Arkansas judge rejects a challenge claiming that a $90 million settlement with affected advertisers is inadequate.
TAGS:
settlement
,
click fraud
,
Arkansas
,
advertiser
,
pay-per-click advertising
,
search engine
,
attorney
,
Google Inc.
,
court
,
Judge
,
Yahoo! Inc.
News
Court questions Zale's use of trademark in paid search text
April 25, 2007
Buying trademarked search keywords may not be illegal, but using the term in ad text generated by search may be, judge says.
TAGS:
trademark
,
paid search
,
plaintiff
,
pay-per-click advertising
,
court
,
lawsuit
,
motion
,
Google Inc.
,
Yahoo! Inc.
,
search engine
Downloads
Rapid Keyword 1.2
Extract keywords to increase your return on investment in pay-per-click advertising.
TAGS:
pay-per-click advertising
,
FindWhat
,
Overture Services Inc.
,
high-performance
,
Google Inc.
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