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At E3, entertainment is the name of the game
July 12, 2007
Console manufacturers want you to know there's more to games than first-person shooters and role-playing adventures.
TAGS:
Peter Moore
,
Nintendo Co. Ltd.
,
Nintendo Wii
,
entertainment
,
console
,
Xbox 360
,
Sony Corp.
,
video game
,
games
,
Microsoft Xbox
,
Sony Playstation
,
video
,
Microsoft Corp.
,
TV
E3 tagline: 'Everyone's a gamer'
July 14, 2007
Casual gaming takes center stage at the annual confabulation, from Wii yoga to PlayStation karaoke.
TAGS:
Nintendo Wii
,
Guitar Hero
,
Nintendo Co. Ltd.
,
Sony Computer Entertainment Inc.
,
Santa Monica
,
console
,
press conference
,
Electronic Arts Inc.
,
gamer
,
video game
,
game company
,
games
,
video
,
entertainment
,
conference
Video game market up in first quarter
April 25, 2005
Sales of games, consoles and accessories rose 18 percent over the previous quarter, according to NDP.
TAGS:
video game
,
console
,
category
,
entertainment
,
video
,
games
Women outnumber men in online games, survey finds
October 5, 2006
New study on gamers reveals Playstation 2 as the most popular console, but PCs are the platform of choice.
TAGS:
gamer
,
game console
,
survey
,
women
,
online game
,
console
,
video game
,
Microsoft Xbox
,
handheld
,
games
,
platform
,
Xbox 360
,
Sony Playstation
,
Sony PlayStation 2
,
brand
,
entertainment
Can games grow beyond the hard-core set?
May 19, 2005
Industry hopes next-generation consoles lasso fans outside the standard 18- to 34-year-old male demographic.
TAGS:
women
,
console
,
entertainment
,
movie
,
games
,
Microsoft Corp.
,
video
Microsoft names new entertainment marketing chief
June 6, 2006
Jeff Bell to add marketing firepower to Microsoft interactive entertainment, including Games for Windows and Xbox.
TAGS:
Peter Moore
,
Chrysler
,
entertainment
,
Microsoft Xbox
,
vice president
,
Microsoft Corp.
,
video game
,
games
,
console
,
video
,
Microsoft Windows
Nintendo's New Year's resolutions
January 18, 2006
Reggie Fils-Aime, Nintendo's EVP of sales and marketing, discusses how the Revolution console will beat competition.
TAGS:
Nintendo Co. Ltd.
,
Electronic Arts Inc.
,
console
,
resolution
,
gamer
,
video game
,
Xbox 360
,
Microsoft Xbox
,
entertainment
,
handheld
,
Sony Corp.
,
games
,
Sony Playstation
,
video
,
Microsoft Corp.
Microsoft's Bach looks for harmony in entertainment
January 11, 2007
Unit chief Robbie Bach's toughest task may be dovetailing the company's entertainment efforts. Photos: Bach at CES
TAGS:
multiplayer online game
,
entertainment
,
Microsoft Zune
,
Consumer Electronics Show
,
Microsoft Xbox
,
TV
,
console
,
Microsoft Corp.
,
music
,
video
,
photograph
,
games
,
PC
Electronic Arts' Spielberg connection
May 12, 2006
For the game maker's Neil Young, collaboration with the famed Hollywood mogul is worth its weight in Oscar gold.
TAGS:
Steven Spielberg
,
entertainment company
,
Electronic Arts Inc.
,
talent
,
studio
,
Los Angeles
,
entertainment
,
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,
video game
,
IP
,
video
Strategy: Outside the box
December 8, 2003
Game devices are leading the path to convergence by tapping consumer interest in entertainment rather than in information and communication functions.
TAGS:
convergence
,
console
,
game console
,
entertainment
,
video recorder
,
Sony Corp.
,
hacking
,
DVR
,
digital video
,
recorder
,
video game
,
Microsoft Xbox
,
movie
,
games
,
TV
,
video
'Turok' maker plays the name game
August 27, 2002
Acclaim hypes "Turok: Evolution" by offering $10,000 to parents who name their newborn after the game's hero. It's just one of many over-the-top ploys being tried by the industry.
TAGS:
stunt
,
promotion
,
parent
,
video game
,
Nintendo Co. Ltd.
,
console
,
Microsoft Xbox
,
entertainment
,
Microsoft Corp.
,
games
,
video
Future: A new prime time
December 11, 2003
Multipurpose game boxes reflect a new breed of digital technologies that threaten to break the television industry's dominance of home entertainment.
TAGS:
rating
,
home entertainment
,
TV
,
media company
,
viewer
,
video game
,
media
,
console
,
programming
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