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branding ^[x] , PC company ^[x]

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News Stories

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Intel sued over 'dual-core' branding

September 6, 2007 Ultramobile PC maker DualCor accuses Intel of misappropriating its trademark, which it was granted last year. TAGS: DualCor Technologies, dual-core, trademark, Intel, branding, PC company

Sun pushes Java brand harder--but uphill

July 8, 2004 What to do when John Q. Public has heard of your programming environment but doesn't seem to care? Why, make it the star of a TV show. TAGS: branding, BEA Systems Inc., Java, Sun Microsystems Inc., brand, campaign, PC company, Intel, mobile phone, server, Microsoft Windows, Microsoft Corp.

HP, Dell to ship Java with PCs

June 11, 2003 The deals to ship Sun's Java technology in all the PC makers' machines are a poke in the eye for Microsoft, which has been lackluster in its support for the software. TAGS: Java, JVM, Sun Microsystems Inc., JavaOne, Jonathan Schwartz, PC company, branding, HP, agreement, Microsoft Corp., laptop computer, PC, Microsoft Windows

Dell's dilemma--it's about pricing

November 1, 2005 As the company forecasts an earnings slip, bargain PC makers are making steady gains in market share. TAGS: average selling price, consumer PC, gap, business PC, customer service, branding, HP, Acer Inc., PC company, pricing, U.S., PC, notebook computer

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