Web Advertising

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News Stories

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Web advertising continues revival

November 11, 2003 Research shows the online advertising sector growing in the first half of 2003, with ads linked to keyword searches leading the expansion. TAGS: Web Advertising, online advertising, advertiser, Internet advertising, banner advertisement, expansion, sector, increase, Google Inc., broadband, search engine, brand

Google's ad plans provoke grumbling

May 17, 2004 The search company's success in Web advertising is fast becoming bittersweet for other companies that rely on ads to pay the bills. TAGS: online advertising, Web Advertising, branding, Google Inc., banner, brand, search engine, publisher, TV, CEO

In search of profits

May 8, 2003 Seen as a bright spot in the flagging Internet industry, paid search listings have become the subject of fierce competition and are driving major changes in Web advertising techniques. TAGS: paid search, Web Advertising, advertiser, search engine, search, Web page, Google Inc., technique, Web browser

Google readies banner offerings

April 25, 2005 Search giant to start allowing advertisers to display animated ads on third-party partner sites--a first for Google. TAGS: advertiser, Google Inc., Web Advertising, text advertisement, brand, category

Firm formerly known as Gator looks for credibility

February 15, 2005 Adware maker that online publishers once called a "parasite" now seeks their favor to build massive Web ad network. TAGS: Claria Corp., Gator, online publisher, Web Advertising, adware

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