Version: 2008
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Showing 1-6 of 6 results found

Mobile operator pays people to accept calls

January 24, 2006 U.K. company 3 says it will start paying its pay-as-you-go customers to accept phone calls and text ads. TAGS: mobile operator, text advertisement

Google gets gruff over click fraud

November 22, 2004 Search giant files suit claiming Net operation fraudulently clicked on text ads for profits, one of the first such civil cases. TAGS: click fraud, pay-per-click advertising, text advertisement, advertiser, Overture Services Inc., Internet advertising, Google Inc., fraud, click, lawsuit, search result, California

Overture tests RSS ads

November 17, 2004 The Yahoo subsidiary is experimenting with Really Simple Syndication as a way to enhance its ad program. Is Google next? TAGS: Overture Services Inc., Feedburner, RSS, text advertisement, RSS feed, publisher, Yahoo! Inc., Google Inc.

Google offers management tool for AdWords

February 9, 2006 AdWords Editor aims to simplify locating and editing keywords, finding specific campaigns, and cutting and pasting text ads. TAGS: Google AdWords, advertiser, text advertisement, Google Inc., e-mail

Yahoo seeks to expand in Google territory

March 11, 2005 Yahoo plans to challenge Google in its core market of syndicated advertising for small publishers, sources tell News.com. TAGS: Google AdSense, Yahoo! Inc., text advertisement, online media, publisher, Internet search advertising, Google Inc., Internet search

Google readies banner offerings

April 25, 2005 Search giant to start allowing advertisers to display animated ads on third-party partner sites--a first for Google. TAGS: advertiser, Keane Inc., Web Advertising, text advertisement, Google Inc., brand, category
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