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Showing 1-13 of 13 results found

Mobile operator pays people to accept calls

January 24, 2006 U.K. company 3 says it will start paying its pay-as-you-go customers to accept phone calls and text ads. TAGS: mobile operator, text advertisement

24/7, Kanoodle team up on targeted ads

May 24, 2004 Second-tier paid-search company Kanoodle.com plans to license 24/7 Real Media's Web surfer analysis system in order to develop its own service for behaviorally targeted text ads. TAGS: 24/7 Real Media Inc., text advertisement, New York, analysis

Google offers management tool for AdWords

February 9, 2006 AdWords Editor aims to simplify locating and editing keywords, finding specific campaigns, and cutting and pasting text ads. TAGS: Google AdWords, advertiser, text advertisement, Google Inc., e-mail

Google gets gruff over click fraud

November 22, 2004 Search giant files suit claiming Net operation fraudulently clicked on text ads for profits, one of the first such civil cases. TAGS: click fraud, pay-per-click advertising, text advertisement, advertiser, Internet advertising, fraud, Google Inc., click, Overture Services Inc., lawsuit, search result, California

Overture tests RSS ads

November 17, 2004 The Yahoo subsidiary is experimenting with Really Simple Syndication as a way to enhance its ad program. Is Google next? TAGS: Overture Services Inc., Feedburner, RSS, text advertisement, Yahoo! Inc., RSS feed, publisher, Google Inc., blog

Web news feed syncs up with ads

September 24, 2004 Moreover opens up its news aggregation software to the public for free--but the headlines will be delivered with ads. TAGS: Feedster, text advertisement, newsfeed, RSS, RSS feed, headline, CEO

Google feels spyware strains

June 28, 2004 Sneaky software aims for profits by bumping Google's query results with disguised ads. TAGS: LookSmart Ltd., text advertisement, spyware, PestPatrol, Lavasoft, pay-per-click advertising, Google Inc., search result, adware, threat, search engine, knowledge, PC

Google to publishers: Some butter for your bread

June 18, 2004 Indie Webmasters can now get a chunk of the change that's generated by ads related to Google search boxes on their sites. TAGS: Google AdSense, text advertisement, Google Inc., publisher, Internet search, Google Search, search, Webmaster, Yahoo! Inc., search engine, Microsoft Corp.

Yahoo seeks to expand in Google territory

March 11, 2005 Yahoo plans to challenge Google in its core market of syndicated advertising for small publishers, sources tell News.com. TAGS: Google AdSense, Yahoo! Inc., online media, text advertisement, Internet search advertising, publisher, Google Inc., Internet search

Google shares rise in debut

August 19, 2004 Shares jump 18 percent to just over $100 in the search company's arrival on the Nasdaq. TAGS: IPO, Goto, Google Inc., pay-per-click advertising, text advertisement, Overture Services Inc., Yahoo! Inc.

Google readies banner offerings

April 25, 2005 Search giant to start allowing advertisers to display animated ads on third-party partner sites--a first for Google. TAGS: advertiser, Web Advertising, Google Inc., text advertisement, brand, category

MSN to shake up search ads

March 19, 2004 Microsoft's Web portal plans to label its paid-search listings more clearly and to showcase ads sold by its own staff rather than by Yahoo-owned partner Overture. TAGS: Inktomi, search result, Overture Services Inc., MSN, MSN Search, listing, advertiser, text advertisement, Yahoo! Inc., visitor, inclusion, portal, Microsoft Corp.

Ask Jeeves denounces paid inclusion

March 3, 2004 The company will stop accepting advertiser payments for inclusion in its searchable Web database, a move to draw competitive lines between it and Yahoo's new search engine. TAGS: Ask Jeeves Inc., advertiser, inclusion, search engine company, Internet search, text advertisement, search engine, placement, Yahoo! Inc., index, search result, Overture Services Inc., relationship, Google Inc., payment, vice president
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