Content from CNET tagged with

Super Bowl

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Showing 1-16 of 16 results found

Super Bowl ads in real time? That's so XXXIX

February 5, 2006 For Super Bowl XL, get your popcorn at half-time and watch the ads later...on TV or online. Also: anti-terrorist holograms go to the game. TAGS: Super Bowl, hologram, mobile TV, Real-Time, TV

Tech companies hope to score with Super Bowl ads

February 2, 2007 After several years of sitting on the sidelines, it appears more tech businesses are again willing to ante up for high-profile ads. TAGS: Super Bowl, Sprint Nextel, technology company, HP, TV

Super Bowl ads go online

February 3, 2006 Companies will re-air TV ads on the Net, buying keywords and promoting Web sites to squeeze more life from superexpensive spots. TAGS: Super Bowl, Burger King Corp., advertising agency, advertiser, truck, Honda, Time Warner Inc., Sprint Nextel, media, brand, Google Inc.

Tech suits up for the Super Bowl

February 2, 2009 The final clash of the football season is more than just a game. It's an extravaganza, and the Steelers and the Cardinals aren't the only ones who'll be looking to score. TAGS: Super Bowl, mouse, 3D, TV, video

Super Bowl ad lets Salesgenie.com out of bottle

February 6, 2007 Relative unknown InfoUSA says big game ad for its site, which provides sales leads and mailing list services, paid off. TAGS: Super Bowl, mailing list, YouTube

Holograms help protect Super Bowl

February 3, 2006 No longer just the stuff of science fiction, 3D images could help in the spotting of terrorists, says new company. TAGS: hologram, Super Bowl, Star Wars, image, monitor, 3D, camera

This is your brain on a Super Bowl ad

February 8, 2006 Researchers release brain scans that show what feelings--if any--this year's ads triggered in viewers. Photos: Your brain on ads TAGS: Super Bowl, Federal Express, emotion, brain, researcher, viewer, Disney Corp., response, activity

Who really won during the Super Bowl?

February 5, 2007 Brain scans reveal that most million-dollar ads failed to connect with viewers, but one stands out as a clear winner. TAGS: Super Bowl, brain, Coca-Cola Co., emotion, robot, imaging, Sprint Nextel, video game, response, video

Viewers of Bowl ads rush to Internet

February 7, 2006 People don't wait for the game to end before logging on to Web sites or searching via related keywords. TAGS: Super Bowl, Akamai Technologies Inc., PepsiCo, visitor, spike, Nielsen/NetRatings, IFILM Corp., job search, advertiser, Yahoo! Inc., traffic, America Online Inc., viewer, Time Warner Inc., search engine

Firm defends 'snooper bowl' technology

March 9, 2001 Privacy experts say that the Super Bowl XXXV in Tampa, Fla., wasn't just a game--it was the "snooper bowl." TAGS: Super Bowl, biometrics, recognition, Florida, database, CEO, image, camera

Super Bowl stadium site packed Trojan horse

February 2, 2007 Cybercrooks reprogram Dolphin Stadium Web site to load script that would attempt to exploit two Windows security holes.Images: Stadium site gets sacked TAGS: Dolphin Ltd., Super Bowl, Websense Inc., Web security, antivirus company, security company, patch management, attack, trojan horse, security, antivirus, Microsoft Corp., PC, Microsoft Windows

Week in pictures: On deck, next-gen tech

February 10, 2006 roundup Entrepreneurs, robotic dinosaurs roam Demo '06 confab. Also: Sporty tech, new Nano, Linux eye candy and musical bots. TAGS: Super Bowl, turbine, Toshiba Tecra, entrepreneur, bot, Linux, entertainment, satellite

Behind Redmond's Tellme deal

March 15, 2007 How a spilled drink and a skipped Super Bowl led Microsoft to its biggest purchase in years. TAGS: Tellme Networks Inc., Steve Ballmer, Super Bowl, speech recognition, Excel spreadsheet, CEO, Redmond, conference, California, Microsoft Corp.

Week in pictures: Super views, tricky pics

February 3, 2006 roundup Super Bowl challenge, celebrity mugs and laptops with attitude. Also: Pictures worth a thousand lies. TAGS: Super Bowl, transistor, ESPN, aircraft, Motorola Inc., laptop computer, photograph, HP

A method to the iPhone madness?

June 29, 2007 Love it or hate it, the frenzy around Apple's iPhone is forcing consumers to think about what they want from a mobile device. TAGS: Apple iPhone, Super Bowl, Apple Computer, mobile device, idea, PC, TV

Frito-Lay turns to Netizens for ad creation

March 20, 2007 Snack maker--one of several major companies pushing the envelope for user-generated ads--is tapping the Internet to develop TV spots. TAGS: Jeep, Super Bowl, submission, General Motors, conference, brand, TV
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