Version: 2008
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Content from CNET tagged with

Super Bowl

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News Stories

Showing 1-20 of 27 results found

Image: Go Daddy's Super Bowl ad

February 8, 2005 Commercial spoofed Janet Jackson's infamous "wardrobe malfunction" from last year's halftime show, and the ensuing brouhaha. TAGS: Super Bowl, Janet Jackson

Super Bowl ads in real time? That's so XXXIX

February 5, 2006 For Super Bowl XL, get your popcorn at half-time and watch the ads later...on TV or online. Also: anti-terrorist holograms go to the game. TAGS: Super Bowl, hologram, mobile TV, Real-Time, TV

Which Super Bowl ads were memorable, forgettable?

February 7, 2005 From Apple in 1984 to the dot-com boom, the big game has meant splashy tech spots. Tell us how this year's stack up. TAGS: Super Bowl, dot-com

Tech suits up for the Super Bowl

February 2, 2009 The final clash of the football season is more than just a game. It's an extravaganza, and the Steelers and the Cardinals aren't the only ones who'll be looking to score. TAGS: Super Bowl, mouse, 3D, TV, video

NFL to re-air Super Bowl commercials

January 31, 2006 Fans of the Super Bowl ads can view them on the NFL cable network, video-on-demand service, the Web or their cell phones. TAGS: Super Bowl, VoD, mobile network, ESPN, Sprint Nextel, cell phone

Tech companies hope to score with Super Bowl ads

February 2, 2007 After several years of sitting on the sidelines, it appears more tech businesses are again willing to ante up for high-profile ads. TAGS: Super Bowl, Sprint Nextel, technology company, HP, TV

Super Bowl ads go online

February 3, 2006 Companies will re-air TV ads on the Net, buying keywords and promoting Web sites to squeeze more life from superexpensive spots. TAGS: Super Bowl, Burger King Corp., advertising agency, advertiser, Time Warner Inc., Sprint Nextel, media, brand, Google Inc.

Super Bowl ad lets Salesgenie.com out of bottle

February 6, 2007 Relative unknown InfoUSA says big game ad for its site, which provides sales leads and mailing list services, paid off. TAGS: Super Bowl, mailing list, YouTube

Holograms help protect Super Bowl

February 3, 2006 No longer just the stuff of science fiction, 3D images could help in the spotting of terrorists, says new company. TAGS: hologram, Super Bowl, Star Wars, image, 3D, monitor, camera

Sirius to broadcast Super Bowl in five languages

February 3, 2005 Satellite radio company also plans to give away transistor radios to fans at the game. TAGS: Sirius, Super Bowl, Sirius Satellite Radio Inc., radio, transistor, language, TV, satellite, programming, games

Super Bowl ads score Web reaction

February 8, 2005 Big game advertising on TV sends viewers looking online for more information. TAGS: Super Bowl, ComScore, Janet Jackson, traffic, PepsiCo, beverage, increase, Apple iTunes, TV, Apple Computer

Janet Jackson's Super Bowl stage could be yours

December 14, 2004 The scene of the infamous "wardrobe malfunction" is up for auction, but the shipping costs could be prohibitive. TAGS: Janet Jackson, Super Bowl, stage, eBay Inc., video

Bloggers tackle the Super Bowl

January 26, 2005 Online-ad researchers measure "watercooler effect," as millions prepare to tune in on the game and its splashy TV spots. TAGS: Super Bowl, advertiser, blogger, senior vice president, blog, media, IP, TV

Firm defends 'snooper bowl' technology

March 9, 2001 Privacy experts say that the Super Bowl XXXV in Tampa, Fla., wasn't just a game--it was the "snooper bowl." TAGS: Viisage Technology Inc., Super Bowl, biometrics, recognition, Florida, database, image, CEO, camera

Place a bet. Now go to jail

February 4, 2005 States are cracking down on offshore online gambling. That's worrisome to Mark Stone, head of the Interactive Gaming Council. TAGS: offshore, Super Bowl, bet, activity, U.S.

This is your brain on a Super Bowl ad

February 8, 2006 Researchers release brain scans that show what feelings--if any--this year's ads triggered in viewers. Photos: Your brain on ads TAGS: Super Bowl, Federal Express, brain, emotion, researcher, viewer, Disney Corp., response, activity

Super Bowl stadium site packed Trojan horse

February 2, 2007 Cybercrooks reprogram Dolphin Stadium Web site to load script that would attempt to exploit two Windows security holes.Images: Stadium site gets sacked TAGS: Dolphin Ltd., Websense Inc., Super Bowl, Web security, antivirus company, attack, patch management, Windows PC, security company, trojan horse, security, antivirus, Microsoft Corp., PC

Viewers of Bowl ads rush to Internet

February 7, 2006 People don't wait for the game to end before logging on to Web sites or searching via related keywords. TAGS: Super Bowl, Akamai Technologies Inc., PepsiCo, visitor, spike, IFILM Corp., Nielsen/NetRatings, advertiser, traffic, Yahoo! Inc., America Online Inc., viewer, Time Warner Inc., search engine

Go Daddy ad cut from second Bowl airing

February 8, 2005 Web registrar claims Fox pulled its ad halfway through Sunday's game based on decency issues. Image: Go Daddy's Super Bowl ad TAGS: Super Bowl, Janet Jackson, spot, blog, video

Behind Redmond's Tellme deal

March 15, 2007 How a spilled drink and a skipped Super Bowl led Microsoft to its biggest purchase in years. TAGS: Tellme Networks Inc., Steve Ballmer, speech recognition, Super Bowl, Redmond, Excel spreadsheet, CEO, California, Microsoft Corp., conference
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