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Privacy tradeoffs and the search wars

June 11, 2004 ChoiceStream CEO Steve Johnson asks whether consumer privacy is destined to become a victim of the search wars. TAGS: personalized search, personalization, personal information, search result, search technology

Google takes searching personally

March 29, 2004 In its latest move in the intensifying search wars, the company launches tools designed to let users tailor their searches and receive daily or weekly e-mails on the latest results. TAGS: personalized search, personalization, Google Inc., search, search result, Yahoo! Inc., e-mail

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