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Content from CNET tagged with

online advertising [x] , video [x]

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News Stories

Showing 1-20 of 22 results found

Year in review: Google gets even more ambitious

December 28, 2007 The search giant gets into the phone business, with an eye on prime wireless real estate, and works toward a takeover of ad specialist DoubleClick. TAGS: DoubleClick Inc., online advertising, Google Inc., Jerry Yang, Viacom Inc., real estate, YouTube, Yahoo! Inc., video, Microsoft Corp.

Widgets are the new ad kid on the block

December 19, 2007 Brand advertisers are turning to mini-applications with dynamic content that people can embed in their own Web pages and share with others. TAGS: marketer, Facebook, brand, online advertising, blog, president, Google Inc., photograph, Real-Time, video, games, Microsoft Corp.

Google's video replay

May 30, 2006 Search giant's new video-ad auction service should fare better than lackluster Google Video launch, experts say. TAGS: video advertisement, auction service, online advertising, marketer, Google Inc., advertiser, Google Video, market research company, expert, video, Time Warner Inc.

Viewpoint to buy Unicast for $7.4 million

December 2, 2004 The video software specialist will add Unicast's online ad business to its own. TAGS: Viewpoint Corp., online advertising, New York, toolbar, video

MTV buys iFilm for $49 million

October 14, 2005 Deal could mean a lot more downloadable TV programming for Web users and more online advertising for Viacom. TAGS: IFILM Corp., MTV, Viacom Inc., online video, online advertising, TV, programming, video

Finding a new focus in the video era

December 6, 2006 roundup From tiny start-ups to corporate giants, the scramble is on to fit Internet video into the game plan. TAGS: Internet video, online advertising, start-up, video

Xdrive launches video-sharing service

December 23, 2003 The online storage company is trying to do for video what Shutterfly and Ofoto have done for photos--letting people share the memories. Nowadays, though, it charges for storage. TAGS: Xdrive Inc., storage company, Ofoto Inc., Shutterfly, online storage, online advertising, video, photograph

Yahoo finds a friend in MSN

March 26, 2004 Yahoo CEO Terry Semel says when it comes to online advertising, his company and Microsoft "have a common goal." TAGS: Terry Semel, online advertising, MSN, direct marketing, Yahoo! Inc., advertiser, brand, opportunity, agency, Microsoft Corp., CEO, video

Selling shovels to Web 2.0 gold miners

February 13, 2007 A wave of startups offering free applications are looking to cash in on the success of video-sharing and social-networking sites. TAGS: shovel, Web 2.0, online advertising, start-up, venture capital, California, multimedia, Google Inc., video

Your entree to Web ad fame: Just $300

December 6, 2006 A start-up films minidocumentaries that serve as Web ads. No formal scripts are used, and static shots are not allowed. Photos: TurnHere shoots video TAGS: online advertising, video advertisement, film, script, video

Viacom may have its eye on iFilm

September 22, 2005 Media conglomerate is expected to finalize a deal in the next two weeks, sources familiar with the plan say. TAGS: Viacom Inc., IFILM Corp., CBS Broadcasting Inc., MTV Networks, online advertising, video

Google readying Web-only video search

June 14, 2005 Company is expected to unveil search engine for Web-only video that will let people preview media clips from its Web site. TAGS: video search, video search engine, video advertisement, Google Inc., Amazon A9, search engine, Yahoo! Inc., online advertising, Internet company, video, payment, TV

Viacom-iFilm deal cued up

October 13, 2005 Companies expected to merge this week in a deal worth about $50 million, sources say. TAGS: Viacom Inc., IFILM Corp., CBS Broadcasting Inc., MTV Networks, online advertising, video

Privacy concerns dog Google-DoubleClick deal

April 18, 2007 Consumer privacy advocates worry what Google will do with combined data on Internet users' search and surf habits.Video: Schmidt discusses DoubleClick TAGS: DoubleClick Inc., Eric Schmidt, Google Inc., Internet search advertising, habit, privacy, Web 2.0, personal information, online advertising, dot-com, merger, acquisition, CEO, video

Morgan Stanley analyst bullish on Net advertising

April 25, 2005 Influential analyst Mary Meeker says online advertising spending "has nowhere to go but up." TAGS: eBay Inc., video advertisement, online advertising, Google Inc., conference, Yahoo! Inc., video

AOL cues up free video

November 19, 2004 ISP foresees broadband bonanza and plans to offer on-demand video in coming weeks, News.com has learned. TAGS: America Online Inc., video service, advertiser, on-demand, broadband, programming, online advertising, Time Warner Inc., MSN, TV, Internet Service Provider, video, entertainment, Yahoo! Inc.

Net advertising on a road revisited

May 25, 2004 Publishers are eyeing old technologies like video and consumer tracking as catalysts for upcoming growth in the Internet advertising industry. TAGS: online advertising, Internet advertising, advertiser, CEO, conference, video

Social networks poised to shape Net's future

June 13, 2006 Social networks, mobile video and "Googlism" are expected to keep transforming the Net in years ahead, analysts predict. TAGS: social networking, MySpace, ComScore, online advertising, Yahoo! Inc., portal, blog, conference, video, Google Inc.

Can Google keep up the ad pace?

June 13, 2006 Foray into display ads is in "early days," Google says, as analysts predict brand ads will overtake search ads. TAGS: Clorox Co., Internet search advertising, brand, Google Inc., advertiser, online advertising, Yahoo! Inc., Microsoft Corp., video

Liberal Net rules spawn political attack ads

May 6, 2004 Online exceptions for political advertising open the door for campaign activities that would be illegal anywhere else. TAGS: George W. Bush, Ron Wyden, election, online advertising, candidate, law, party, radio, TV, video
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