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Microsoft Corp. [x] , Overture Services Inc. [x] , search engine [x] , search technology [x]

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Microsoft kicks off search effort

February 1, 2005 Firm replaces Yahoo's search technology with its own and launches widespread ad campaign, in hopes of dethroning Google. Images: Microsoft revs its search engine TAGS: MSN, Encarta.com, search technology, MSN Search, Yahoo! Inc., Overture Services Inc., Google Inc., Microsoft Corp., search engine, Microsoft Internet Explorer, TV

Year in review: Searching for dollars

January 8, 2004 Commercial search was the saving grace of advertising sales in 2003 for many companies, reminding everyone of the early promise and growth of the online ad industry. TAGS: Overture Services Inc., online advertising, paid search, local search, IPO, analytics, advertiser, Google Inc., search engine company, dollar, search technology, search, search engine, search result, Yahoo! Inc., Web browser
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