Mattel Inc.

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News Stories

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Barbie comes out swinging

August 29, 2007 Internet attorney Eric J. Sinrod explains why the doll's corporate parent decided it had to take on a China-based cybersquatter. TAGS: Mattel Inc., doll, domain name, trademark, lawsuit

Barbie's last online stand?

May 18, 2007 Iconic doll has long been a standard of American homes. Now she's trying to stay alpha girl in a virtual world filled with Webkinz and Bratz.Meet the new Barbie Girls TAGS: Mattel Inc., doll, virtual worlds, visitor, pet, girl, toy, audience, MP3 player, MP3, brand

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