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Content from CNET tagged with
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No Yahoo freebie for kids--unless Mom signs off
March 2, 2005
Fine print in ice cream giveaway highlights a little-known law aimed at protecting kids from unscrupulous Web marketers. Images: A decade of yodeling with Yahoo
TAGS:
marketer
,
children
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Yahoo! Inc.
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law
First-quarter Web ad sales hit $2.8 billion
June 6, 2005
As TV audience fragments, advertisers look for cheaper alternatives such as search-engine marketing via Google, Yahoo.
TAGS:
online advertising
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PricewaterhouseCoopers Consulting
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marketer
,
dot-com
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Yahoo! Inc.
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researcher
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TV
,
Google Inc.
Yahoo: Our ads are better
May 17, 2006
Search giant details new ad system designed to help marketers figure out what and when people plan to buy.
TAGS:
Terry Semel
,
social search
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Lloyd Braun
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Yahoo! Inc.
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marketer
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U.S.
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Microsoft Corp.
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video
The big Digg rig
December 4, 2006
So-called social-media sites, which let users decide what's newsworthy, are dealing with scammers trying to game their systems.
TAGS:
Digg
,
Reddit
,
aggregation site
,
marketer
,
geek
,
blog
,
Yahoo! Inc.
,
link
Click fraud roils search advertisers
March 4, 2005
Skewing sponsored-search listings is a "billion-dollar problem"--and some companies at SES are fighting back.
TAGS:
click fraud
,
fraud
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advertiser
,
medical billing
,
search engine
,
marketer
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Google Inc.
,
president
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Yahoo! Inc.
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click
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monitoring
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