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Content from CNET tagged with
Overture Services Inc.
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Internet search advertising
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Yahoo sheds Overture brand
April 18, 2005
Internet portal renames the unit Yahoo Search Marketing, adds new advertising tools to the service.
TAGS:
Overture Services Inc.
,
advertiser
,
paid search
,
Yahoo! Inc.
,
Internet search advertising
,
Yahoo Search
,
brand
MSN to challenge Google, Yahoo ads
March 15, 2005
Software giant on Wednesday will debut pilot program to sell sponsored search listings, sources familiar with plan say.
TAGS:
search listing
,
Overture Services Inc.
,
Paul Ryan
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Internet search advertising
,
MSN
,
search technology
,
Yahoo! Inc.
,
Google Inc.
,
Microsoft Corp.
Yahoo, Miva settle pay-per-click patent suit
August 16, 2005
Settlement follows licensing by Google, others in the lucrative keyword search ad market.
TAGS:
Miva
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pay-per-click advertising
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Ask Jeeves Inc.
,
patent
,
Overture Services Inc.
,
Yahoo! Inc.
,
Internet search advertising
,
search result
,
Google Inc.
,
MSN
,
Microsoft Corp.
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