Content from CNET tagged with

Internet search advertising

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Showing 1-20 of 25 results found

Yahoo, Viacom strike search deal

April 10, 2007 Still at battle with Google, entertainment conglomerate picks Net company's Panama ad platform to serve up search-related ads. TAGS: Viacom Inc., Panama, Internet search advertising, Yahoo! Inc., YouTube, Google Inc., entertainment, CEO, video

Yahoo opens Panama search ad platform

June 4, 2007 Businesses and developers can work with the rival to Google's ad programs on a free or subscription basis. TAGS: Panama, Internet search advertising, Yahoo! Inc., Viacom Inc., platform, Google Inc.

As search advertising slows, talk of new horizons

February 28, 2006 Search players will reap new rewards in areas of technological innovation, such as local search, analysts say. TAGS: Internet search advertising, growth rate, CFO, Citigroup Inc., financial analyst, local search, Yahoo! Inc., Google Inc.

Yahoo serving up search ads on mobile phones

October 4, 2006 Company launches beta of sponsored search listings on cell phones in the United States and United Kingdom. TAGS: advertiser, Internet search advertising, Yahoo! Inc., search result, mobile phone, search technology, U.K., America Online Inc., Japan, search engine, U.S., Google Inc.

Trademark infringement suit hits search again

June 17, 2006 Lawsuit accuses Yahoo, others of buying trademark keywords on Google's search engine. TAGS: lawsuit, Internet search advertising, Yahoo! Inc., Colorado, Google Inc.

Yahoo profit down on slowed display ad growth

July 17, 2007 Second-quarter revenue meets adjusted expectations in company's first financial results with Jerry Yang as CEO. TAGS: Terry Semel, Jerry Yang, Internet search advertising, Yahoo! Inc., net profit, shareholder, Google Inc.

Can Google keep up the ad pace?

June 13, 2006 Foray into display ads is in "early days," Google says, as analysts predict brand ads will overtake search ads. TAGS: Clorox Co., Internet search advertising, advertiser, brand, Google Inc., online advertising, Yahoo! Inc., Microsoft Corp., video

Google buys ad firm DoubleClick for $3.1 billion

April 14, 2007 Deal boosts the search giant's banner advertising business, which lagged rival Yahoo's. TAGS: DoubleClick Inc., Eric Schmidt, banner advertisement, Google Inc., advertiser, Internet search advertising, acquisition, Yahoo! Inc., Microsoft Corp.

Google rises at Yahoo's expense

April 23, 2007 Two years ago, the biggest search companies were about the same size. Now Google is twice as large and growing fast. What happened? TAGS: ComScore, Internet search advertising, Yahoo! Inc., online media, Terry Semel, advertiser, Google Inc., Google AdSense, author, search, Microsoft Corp.

Dell embraces Google

May 25, 2006 Deal between the search giant and the PC maker gets Google into new territory. It's a strike against Google rival Microsoft. TAGS: Eric Schmidt, pay-per-call advertising, Dell PC, PC company, Google Inc., Internet search advertising, desktop search, Dell, Yahoo! Inc., agreement, eBay Inc., conference, radio, CEO, Microsoft Corp., PC

Fox buys online-advertising specialist

February 22, 2007 Acquisition of Strategic Data Corp. to help News Corp.'s interactive division serve graphical ads across its sites. TAGS: News Corp., acquisition, Internet search advertising, MySpace, Google Inc.

Microsoft takes plunge with AdCenter

May 4, 2006 Software maker says it is now using its own ad-serving engine for all its U.S. search queries. Images: MSN's AdCenter TAGS: Steve Ballmer, Internet search advertising, software company, MSN, Microsoft Corp., U.S.

Google profit nearly doubles

October 19, 2006 Strong search advertising pushes Google third-quarter profit up, beating estimates. TAGS: Eric Schmidt, advertising sales, traffic acquisition cost, Internet search, DMCA, Internet search advertising, Google Inc., Yahoo! Inc., YouTube, law, CEO, U.S., MP3

Shareholders blast CEO Semel for Yahoo performance

June 12, 2007 But they follow board recommendations to reject pay-for-performance and censorship proposals. TAGS: Terry Semel, shareholder, pay-for-performance, Internet search advertising, Yahoo! Inc., monetization, proposal, Jerry Yang, CTO, Google Inc., CEO, leader

Wall Street pouts after Google earnings

July 19, 2007 Despite sales and earnings climb, the numbers fall short of analyst expectations. Stock pounded in after hours trading. TAGS: earnings, traffic acquisition cost, Google Inc., Internet search advertising, income, expectation, Wall Street, Yahoo! Inc., acquisition, Microsoft Corp.

Google queues up video

April 4, 2005 Search king is "going to start taking video submissions from people" in the next few days, Larry Page says. TAGS: Larry Page, video search, Internet search advertising, co-founder, video clip, Google Inc., video, programming, MSN, Yahoo! Inc., TV, Microsoft Corp.

Privacy concerns dog Google-DoubleClick deal

April 18, 2007 Consumer privacy advocates worry what Google will do with combined data on Internet users' search and surf habits.Video: Schmidt discusses DoubleClick TAGS: DoubleClick Inc., Eric Schmidt, Internet search advertising, Google Inc., personal information, online advertising, habit, dot-com, merger, Web 2.0, acquisition, CEO, video

Yahoo meets analyst expectations

April 18, 2006 Posts first-quarter net income that's down from a year ago on higher stock compensation expenses but is in line with expectations. TAGS: traffic acquisition cost, net income, Terry Semel, income statement, Yahoo! Inc., social search, Internet search advertising, compensation, monetization, market share, expectation, guidance, method, income, CEO, Microsoft Corp.

Google settlement or not, click fraud won't go away

April 10, 2006 Planned $90 million settlement may end lawsuit against search behemoth, but it won't end problem for Net advertisers. TAGS: click fraud, advertiser, settlement, online advertising, Internet search advertising, rival, Google Inc., Yahoo! Inc., search engine, lawsuit, click, Time Warner Inc., search result, MSN

Is AOL in play?

October 13, 2005 All eyes are on America Online as rumors swirl about who's hankering for a piece of its action. TAGS: America Online Inc., Time Warner Inc., AOL Broadband, online media, Internet search advertising, Comcast Corp., media company, subscriber, investment, Internet access, Google Inc., broadband, Microsoft Corp.
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