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Content from CNET tagged with
Internet advertising
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online advertising
(10)
advertiser
(6)
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(5)
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(4)
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(3)
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(3)
Google Inc.
(3)
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(2)
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advertising sales
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News Stories
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Online ad spending hits record in 2005
April 20, 2006
The $12.5 billion spent in U.S. on Internet ads last year is 30 percent more than year before, study finds.
TAGS:
Internet advertising
,
market share
,
online advertising
,
U.S.
,
Microsoft Corp.
Record highs for new-media ads
September 25, 2006
Revenues for the first half of 2006 are up 37 percent from equivalent period in 2005, and continuing to climb.
TAGS:
Internet advertising
,
PricewaterhouseCoopers Consulting
,
IP television
,
TV
Web ad sales hit another record high
November 21, 2005
In annual study with PwC, Interactive Advertising Bureau finds that sales are on track to reach more than $12 billion this year.
TAGS:
PricewaterhouseCoopers Consulting
,
Internet advertising
,
online advertising
,
study
,
Time Warner Inc.
Internet ad revenue climbs 26 percent
September 26, 2005
Spending was led by ads linked to Web search results. Other strong segments: banner ads and classified listings.
TAGS:
Internet advertising
,
PricewaterhouseCoopers Consulting
,
online advertising
,
advertiser
,
increase
,
Internet search
Yahoo helps customers measure ad effectiveness
December 17, 2005
Search giant teams with analytics firm to let advertisers compare the effectiveness of ad spending online and off.
TAGS:
effectiveness
,
Internet advertising
,
print advertising
,
online advertising
,
Yahoo! Inc.
,
Microsoft Corp.
Audible unveils podcast-monitoring service
November 11, 2005
A downloadable-audio clearinghouse offers podcast monitoring to provide usage data to marketers.
TAGS:
Audible Inc.
,
podcast
,
advertiser
,
Internet advertising
,
usage
,
monitoring
,
monitor
Google gets gruff over click fraud
November 22, 2004
Search giant files suit claiming Net operation fraudulently clicked on text ads for profits, one of the first such civil cases.
TAGS:
click fraud
,
pay-per-click advertising
,
text advertisement
,
advertiser
,
Overture Services Inc.
,
Internet advertising
,
Google Inc.
,
fraud
,
click
,
lawsuit
,
search result
,
California
Yahoo memo: Letter from Terry Semel to board of directors
June 18, 2007
A letter from outgoing CEO to Yahoo's board of directors says it's "time for new executive leadership."
TAGS:
Terry Semel
,
Yahoo! Inc.
,
Internet advertising
,
Jerry Yang
,
leadership
,
letter
,
president
,
CEO
What does Yahoo's ad warning mean?
October 4, 2006
Sluggish ad sales for cars and mortgages could signal overall economy slowdown, some analysts say.
TAGS:
advertising sales
,
online advertising
,
Yahoo! Inc.
,
PricewaterhouseCoopers Consulting
,
traffic acquisition cost
,
Internet advertising
,
financial service
,
spokeswoman
,
car
,
U.S.
Google takes ad sales to print
August 31, 2005
Search giant quietly tests magazine ad market, in attempt to capture traditional advertising dollars.
TAGS:
print advertising
,
advertising sales
,
advertiser
,
Internet advertising
,
Google Inc.
,
Internet search advertising
,
Google AdWords
,
media company
,
online advertising
,
senior vice president
,
printer
Microsoft closes $6 billion Aquantive buy
August 13, 2007
SEC filing states Aquantive no longer has a board and has told Nasdaq to delist its stock. Microsoft's biggest purchase ever is complete.
TAGS:
aQuantive Inc.
,
Brian McAndrews
,
online advertising
,
Internet advertising
,
CEO
,
Microsoft Corp.
,
games
Microsoft looks beyond AOL
December 21, 2005
Redmond's desktop leadership, new ad business will help it compete with Google after losing out on the AOL deal, analysts say.
TAGS:
pay-per-click advertising
,
America Online Inc.
,
search business
,
Internet advertising
,
Google Inc.
,
Time Warner Inc.
,
leadership
,
search engine
,
agreement
,
Microsoft Corp.
,
Microsoft Windows Vista
,
Microsoft Windows
Net advertising on a road revisited
May 25, 2004
Publishers are eyeing old technologies like video and consumer tracking as catalysts for upcoming growth in the Internet advertising industry.
TAGS:
online advertising
,
advertiser
,
Internet advertising
,
CEO
,
conference
,
video
Online ad sellers think local
May 2, 2005
Ads for mom-and-pop businesses could bring in billions of dollars for Net companies. But can they get the little guy to switch from print?
TAGS:
small business
,
Net company
,
online advertising
,
Internet company
,
Internet advertising
,
Los Angeles
,
search engine
,
Yahoo! Inc.
,
dollar
,
U.S.
Yahoo invests in two online ad companies
October 17, 2006
Yahoo buys AdInterax, which makes tools for creating multimedia ads, and is joining the Right Media Exchange.
TAGS:
Right Media Inc.
,
AdInterax
,
online advertising
,
online advertising company
,
Yahoo! Inc.
,
advertiser
,
Internet advertising
,
advertising agency
,
investment
,
multimedia
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