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MSN to challenge Google, Yahoo ads
March 15, 2005
Software giant on Wednesday will debut pilot program to sell sponsored search listings, sources familiar with plan say.
TAGS:
search listing
,
Paul Ryan
,
Overture Services Inc.
,
Internet search advertising
,
MSN
,
Yahoo! Inc.
,
search technology
,
Google Inc.
,
Microsoft Corp.
MSN vs. Google and Yahoo, Round 3
March 16, 2005
Microsoft's surge into search started with algorithmic and desktop efforts. Now comes the paid-search platform.
TAGS:
Overture Services Inc.
,
MSN
,
Yahoo! Inc.
,
ComScore
,
Google Inc.
,
search
,
platform
,
search engine
,
Microsoft Corp.
,
U.S.
Yahoo opens up its search toolbox to developers
March 1, 2005
Co-founder Jerry Yang to announce search network's embrace of Web services. Also: Bye-bye to the Overture name.
TAGS:
Overture Services Inc.
,
Yahoo Search
,
API
,
Yahoo! Inc.
,
Jerry Yang
,
software developer
,
Web service
,
co-founder
,
developer
,
database
,
brand
,
Google Inc.
MSN's Web search picks up steam
January 15, 2005
Net portal is increasingly testing its own legs in Web search race, sending visitors home-baked results over Yahoo's.
TAGS:
pay-per-click advertising
,
MSN Search
,
MSN
,
Internet search
,
Overture Services Inc.
,
Yahoo! Inc.
,
search result
,
Google Inc.
,
Microsoft Corp.
Yahoo, Miva settle pay-per-click patent suit
August 16, 2005
Settlement follows licensing by Google, others in the lucrative keyword search ad market.
TAGS:
Miva
,
pay-per-click advertising
,
Ask Jeeves Inc.
,
Overture Services Inc.
,
patent
,
Yahoo! Inc.
,
Internet search advertising
,
search result
,
Google Inc.
,
MSN
,
Microsoft Corp.
Yahoo to launch blog ad network
August 2, 2005
Self-serve advertising program, tailored to bloggers and other small Web publishers, to debut Wednesday, source says.
TAGS:
Yahoo! Inc.
,
Google AdSense
,
publisher
,
Overture Services Inc.
,
Google Inc.
,
blog
,
search engine
Microsoft kicks off search effort
February 1, 2005
Firm replaces Yahoo's search technology with its own and launches widespread ad campaign, in hopes of dethroning Google. Images: Microsoft revs its search engine
TAGS:
MSN
,
search technology
,
Overture Services Inc.
,
Encarta.com
,
MSN Search
,
Yahoo! Inc.
,
Google Inc.
,
search engine
,
Microsoft Corp.
,
TV
,
Microsoft Internet Explorer
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