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Eric Schmidt [x] , paid search [x] , Yahoo! Inc. [x]

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Google fourth-quarter profit nearly triples

January 31, 2007 The search giant beats analyst earnings estimates on continued strength in its cash cow paid search business. TAGS: paid search, traffic acquisition cost, earnings, Eric Schmidt, Google Inc., Yahoo! Inc., radio, video, TV

Google first-quarter profit rises almost 70 percent

April 19, 2007 Results beat Wall Street expectations as the company turns search market share gains into even more revenue from paid search advertising. TAGS: paid search, Wall Street, expectation, Google Inc., Eric Schmidt, Yahoo! Inc., commission, U.S., Microsoft Corp.
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