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Showing 1-2 of 2 results foundThis is your brain on a Super Bowl ad
February 8, 2006 Researchers release brain scans that show what feelings--if any--this year's ads triggered in viewers. Photos: Your brain on adsWho really won during the Super Bowl?
February 5, 2007 Brain scans reveal that most million-dollar ads failed to connect with viewers, but one stands out as a clear winner.
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