Version: 2008
  • On TV.com: BATTLESTAR Galactica Maxim Photoshoot
advertisement
Content from CNET tagged with

online advertising [x] , DoubleClick Inc. [x]

News Stories

Showing 1-14 of 14 results found

Companies want scrutiny of Google-DoubleClick deal

April 15, 2007 Yahoo, AT&T and Microsoft among those considering regulatory objections to search giant's planned purchase of online-ad company. TAGS: DoubleClick Inc., online advertising company, Brad Smith, scrutiny, online advertising, regulator, Google Inc., AT&T Corp., Yahoo! Inc., Microsoft Corp.

Privacy concerns dog Google-DoubleClick deal

April 18, 2007 Consumer privacy advocates worry what Google will do with combined data on Internet users' search and surf habits.Video: Schmidt discusses DoubleClick TAGS: DoubleClick Inc., Eric Schmidt, Internet search advertising, Google Inc., personal information, online advertising, habit, dot-com, merger, Web 2.0, acquisition, CEO, video

EU extends review of Google-DoubleClick merger

November 13, 2007 European Commission's decision to take a deeper look at the proposed merger potentially puts the $3.1 billion deal at risk. TAGS: merger, DoubleClick Inc., online advertising, commission, European Union, regulator, antitrust, investigation, decision, Eric Schmidt, Google Inc., acquisition, Microsoft Corp.

FTC allows Google-DoubleClick merger to proceed

December 20, 2007 In a 4-1 vote, regulators give their blessing to the controversial union, despite outcry from competitors and privacy advocates. TAGS: DoubleClick Inc., merger, regulator, Google Inc., advertiser, online advertising, acquisition, commission, theory

Quantifying Microsoft's biggest purchase ever

May 18, 2007 For $6 billion, Redmond gets Aquantive, a leading player in serving online ads. But will it get peace of mind?Microsoft to buy Aquantive for $6 billion TAGS: aQuantive Inc., online advertising, 24/7 Real Media Inc., DoubleClick Inc., Redmond, Microsoft Corp., Google Inc., Yahoo! Inc.

In ad wars, Yahoo aims for Right touch

April 30, 2007 Purchase of Right Media online ad exchange raises stakes after rival Google's recent buy of online ad firm DoubleClick. TAGS: Right Media Inc., online advertising, DoubleClick Inc., Yahoo! Inc., exchange, stake, inventory, Terry Semel, marketplace, leg, Forrester Research Inc., Google Inc.

On Capitol Hill, Google and Microsoft spar over DoubleClick

September 27, 2007 Senators say both sides made good arguments but don't say whether the proposed $3.1 billion deal should be blocked. TAGS: DoubleClick Inc., online advertising, Capitol Hill, aQuantive Inc., merger, senator, argument, Google Inc., antitrust, Sen., acquisition, Microsoft Corp.

Target me with your ads, please

December 4, 2007 News.com reporter asks an ad company to tailor ads to her Web surfing habits. Some of it made sense, but why do they think she's into heavy construction? TAGS: heavy construction, online advertising, DoubleClick Inc., profile, broadband Internet, Google Inc.

Year in review: Google gets even more ambitious

December 28, 2007 The search giant gets into the phone business, with an eye on prime wireless real estate, and works toward a takeover of ad specialist DoubleClick. TAGS: DoubleClick Inc., online advertising, Jerry Yang, Viacom Inc., Google Inc., real estate, YouTube, Yahoo! Inc., video, Microsoft Corp.

Google-DoubleClick: Tough sell in EU

November 21, 2007 The search giant will have a tricky time getting what it wants as trustbusters on the other side of the Atlantic dig into the planned $3.1 billion merger. TAGS: DoubleClick Inc., ad serving, merger, antitrust, SEM, PeopleSoft Inc., online advertising, Google Inc., Europe, acquisition, European Union, concern, U.S., attorney, Oracle Corp., search engine

New dawn of online ad profiling

May 7, 2003 The practice of gathering data about Web site visitors faded years ago due to privacy criticism, but it's back in vogue as Web sites look for ways to boost revenue. TAGS: 24/7 Real Media Inc., DoubleClick Inc., online advertising, data mining, profile, Google Inc.

Week in review: Tech's shopping spree

March 14, 2008 Big companies go on the hunt for acquisitions to beef up their positions, while developers get many warm welcomes. Also: Unruly at South by Southwest. TAGS: DoubleClick Inc., merger, Bebo, Week in review, bid, acquisition, America Online Inc., Yahoo! Inc., game company, antitrust, online advertising, virtual machine, Electronic Arts Inc., Google Inc., Microsoft Corp., U.S.

Microsoft-Yahoo the mother of all clusterbombs

February 1, 2008 To pull this off, Microsoft's Steve Ballmer will need to throw one hell of a hail mary pass, says CNET News.com's Charles Cooper. TAGS: Yahoo! Inc., DoubleClick Inc., Wall Street, online advertising, Steve Ballmer, Google Inc., Microsoft Corp.

Microsoft to buy Aquantive for $6 billion

May 18, 2007 Spending spree on advertising companies continues, as the software giant issues a rejoinder to Google's plan to purchase DoubleClick. TAGS: aQuantive Inc., Razorfish, DoubleClick Inc., Microsoft Windows Live, advertising company, advertising agency, acquisition, advertiser, VoD, online advertising, Microsoft Corp., MSN, IP, Google Inc., Microsoft Windows
Sponsored matches for "DoubleClick Inc."