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Content from CNET tagged with
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Study: Click fraud could threaten pay-per-click model
July 5, 2006
Survey finds that 27 percent of respondents say they've already slowed or stopped their pay-per-click advertising.
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Yahoo! Inc.
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Google Inc.
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Microsoft Corp.
Yahoo names click fraud czar
March 22, 2007
Web search company promotes staff attorney to vice president of quality for the advertising system.
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Yahoo! Inc.
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Internet search
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Google Inc.
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Click fraud roils search advertisers
March 4, 2005
Skewing sponsored-search listings is a "billion-dollar problem"--and some companies at SES are fighting back.
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fraud
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Google Inc.
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Yahoo! Inc.
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Google, Yahoo, others team against click fraud
August 3, 2006
Search companies and a trade group will set guidelines for online ad clicks in an attempt to combat click fraud.
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Arkansas
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Google Inc.
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Yahoo! Inc.
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search engine
Lawsuit seeks to block Google settlement
May 12, 2006
Suit argues that affected advertisers would not be compensated enough by $90 million click fraud settlement.
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Google Inc.
,
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California
,
Microsoft Corp.
Google settlement or not, click fraud won't go away
April 10, 2006
Planned $90 million settlement may end lawsuit against search behemoth, but it won't end problem for Net advertisers.
TAGS:
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Yahoo! Inc.
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Google Inc.
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Time Warner Inc.
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MSN
Google click fraud settlement given go-ahead
July 27, 2006
Arkansas judge rejects a challenge claiming that a $90 million settlement with affected advertisers is inadequate.
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Google Inc.
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Judge
,
Yahoo! Inc.
Google calls click fraud estimates overblown
August 8, 2006
Search giant releases internal report as it fights back against what it claims are industry exaggerations of click fraud.
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Google AdWords
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Google Inc.
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Yahoo! Inc.
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Microsoft Corp.
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