Content from CNET tagged with

CBS Broadcasting Inc. [x] , online advertising [x]

News Stories

Showing 1-4 of 4 results found

Google loses ad exec to CBS

March 1, 2007 Patrick Keane, a four-year Google veteran, has been named chief marketing officer at CBS Interactive. TAGS: Keane Inc., CBS Broadcasting Inc., analytics, online advertising, Google Inc., exec, video

Viacom may have its eye on iFilm

September 22, 2005 Media conglomerate is expected to finalize a deal in the next two weeks, sources familiar with the plan say. TAGS: Viacom Inc., IFILM Corp., MTV Networks, online advertising, CBS Broadcasting Inc., TV, video

Viacom-iFilm deal cued up

October 13, 2005 Companies expected to merge this week in a deal worth about $50 million, sources say. TAGS: IFILM Corp., Viacom Inc., MTV Networks, CBS Broadcasting Inc., online advertising, TV, video

Marrying old-media ads with Internet selling

January 18, 2007 Google is helping to sell newspaper and radio ads, while eBay is building an online exchange for cable TV ads. TAGS: inventory, advertiser, supply chain, radio, CBS Broadcasting Inc., Google Inc., online advertising, eBay Inc., newspaper, cable television, station, TV
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