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Content from CNET tagged with

campaign

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News Stories

Showing 1-20 of 25 results found

Waging war against cybersquatting

August 15, 2007 Can cybersquatters be deterred? Internet attorney Eric J. Sinrod assesses the prospects of a new coalition planning to give it a try. TAGS: World Intellectual Property Organization, coalition, domain name, campaign, brand

Firefox smashes funding target

October 22, 2004 The campaign to get fans of the open-source browser to pay for a full-page ad in The New York Times reaches its goal in three days. TAGS: Firefox, campaign, Mozilla Corp., goal, open source, Web browser, Microsoft Corp.

Fox launches online-safety campaign

July 13, 2006 Kiefer Sutherland of "24" to star in public-service announcement. Campaign to keep MySpace out of trouble? TAGS: News Corp., respondent, MySpace, campaign, children, parent, kid, announcement, TV

eBay launches national TV ad campaign

October 27, 2005 No matter what holiday product is hot, the e-auctioneer wants people to know it's for sale at eBay, a site better known for unusual collectibles and flea-market sales. TAGS: eBay Inc., campaign, Amazon.com Inc., TV, search engine, Google Inc., brand, Yahoo! Inc.

Microsoft plans massive Windows ad campaign

April 18, 2005 Advertising campaign will last for 15 months as Microsoft gears up for 20th anniversary of Windows. TAGS: Microsoft Longhorn, WinHEC, campaign, Apple Computer, Microsoft Corp., Microsoft Windows, TV, operating system

Blog world growing by leaps and bounds

February 6, 2006 According to blog watchers at Technorati, 27 million blogs are now online, with more than a million posts a day. TAGS: Technorati, blog, blogger, blogosphere, public relations, campaign

Advertisers look to grassroots marketing

April 4, 2006 As viral video becomes all the rage online, national brands are turning to ordinary folks to create ads. TAGS: advertiser, spot, campaign, Sony Corp., video, brand, Apple Computer

Yahoo looks to users for video ads

July 17, 2006 Company invites anyone to submit Yahoo-theme videos as part of new redesign-touting campaign. TAGS: Yahoo! Inc., video advertisement, advertising agency, home page, campaign, student, finance, video

Lieberman defeat a win for 'Netroots' politics?

August 9, 2006 In taking down the incumbent senator, Ned Lamont relied heavily on Net. A sign of campaigns to come? TAGS: Lieberman Software Corp, campaign, blogosphere, politics, senator

File-sharing crackdown rages worldwide

November 23, 2005 Attorney Eric J. Sinrod says the recording industry does not need to go after every single infringer. It has already created a deterrent. TAGS: recording industry, legal action, Argentina, file-sharing, Hong Kong, wave, Singapore, campaign, P2P, U.S., music

FEC's Bradley Smith calls it quits

June 15, 2005 Federal Election Commission member known for a prescient warning about blogging crackdown will return to teaching law. TAGS: crackdown, law, campaign, blogging, commission

Yahoo investors, and others, make noise on the Web

June 19, 2007 Eric Jackson credits his Internet campaign for organizing disgruntled Yahoo investors and helping to bring about Semel's departure as CEO. TAGS: shareholder, Terry Semel, hedge fund, investor, Yahoo! Inc., campaign, CEO

Mac Views: Will bug campaign benefit Apple security?

January 4, 2007 Project promises to reveal an Apple-related flaw every day in January. Readers tell us whether such campaigns are worthwhile. TAGS: margin, Silicon Valley, campaign, Apple Computer, font, security, software company, Apple Macintosh, Microsoft Windows

Microsoft to use comics in antipiracy campaign

January 22, 2007 Software giant has been expanding its antipiracy campaign since mid-2005, but can't yet say whether efforts are paying off.Images: Which copy of XP is the fake? TAGS: comic, antipiracy, Brazil, piracy, campaign, intellectual property, Microsoft Corp., copy, Microsoft Windows

Salesforce.com buys into Google AdWords

August 22, 2006 Company acquires tiny start-up that built an add-on for purchasing and managing Google-driven Web ad campaigns. TAGS: Salesforce.com Inc., Marc Benioff, Google AdWords, Salesforce.com AppExchange, CRM, campaign, Boston, Google Inc., acquisition

The coming crackdown on blogging

March 3, 2005 Federal Election Commissioner Bradley Smith says the freewheeling days of political expression on the Internet may be about to end. TAGS: Colleen Kollar-Kotelly, exemption, commission, blogger, blogging, campaign, finance, link

Recording industry shows how to lose by winning

October 17, 2007 As it seeks to fight digital theft, intellectual-property expert Nancy Prager says the music business is waging the wrong campaign. TAGS: RIAA, court, plaintiff, defendant, damage, file-sharing, P2P, campaign, outcome, intellectual property, Kazaa, organization, song, owner, opinion, music

The good and the bad of bug campaigns

January 4, 2007 Researchers have launched the third monthlong parade of flaws, this time in Apple software. But do the efforts do any good? TAGS: parade, disclosure, software company, researcher, flaw, campaign, security, Apple Computer, Apple Mac OS X, Apple Macintosh, Web browser

Group plans holiday spoiler for RIAA, studios

December 20, 2004 A musicians' activist group is asking for donations to send stockings filled with coal to the RIAA and MPAA. TAGS: RIAA, coal, file-swapping, lawsuit, campaign, P2P

Ad Council unveils V-Chip campaign

July 27, 2006 Ads aim to show parents that they can control kids' exposure to sex, violence on TV via decade-old tech. TAGS: parent, campaign, children, satellite, TV, multimedia, programming
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