Content from CNET tagged with

campaign

News Stories

Showing 1-17 of 17 results found

Waging war against cybersquatting

August 15, 2007 Can cybersquatters be deterred? Internet attorney Eric J. Sinrod assesses the prospects of a new coalition planning to give it a try. TAGS: World Intellectual Property Organization, coalition, domain name, campaign, brand

Firefox smashes funding target

October 22, 2004 The campaign to get fans of the open-source browser to pay for a full-page ad in The New York Times reaches its goal in three days. TAGS: campaign, Firefox, Mozilla Corp., goal, open source, Web browser, Microsoft Corp.

Microsoft to use comics in antipiracy campaign

January 22, 2007 Software giant has been expanding its antipiracy campaign since mid-2005, but can't yet say whether efforts are paying off.Images: Which copy of XP is the fake? TAGS: comic, antipiracy, piracy, campaign, Brazil, intellectual property, Microsoft Corp., copy, Microsoft Windows

Salesforce.com buys into Google AdWords

August 22, 2006 Company acquires tiny start-up that built an add-on for purchasing and managing Google-driven Web ad campaigns. TAGS: Salesforce.com Inc., Marc Benioff, Google AdWords, Salesforce.com AppExchange, CRM, campaign, Google Inc., Boston, acquisition

Lieberman defeat a win for 'Netroots' politics?

August 9, 2006 In taking down the incumbent senator, Ned Lamont relied heavily on Net. A sign of campaigns to come? TAGS: Lieberman Software Corp, campaign, blogosphere, politics, senator

Blog world growing by leaps and bounds

February 6, 2006 According to blog watchers at Technorati, 27 million blogs are now online, with more than a million posts a day. TAGS: Technorati, blog, blogger, blogosphere, public relations, campaign

Yahoo investors, and others, make noise on the Web

June 19, 2007 Eric Jackson credits his Internet campaign for organizing disgruntled Yahoo investors and helping to bring about Semel's departure as CEO. TAGS: shareholder, Terry Semel, investor, hedge fund, Yahoo! Inc., campaign, CEO

Mac Views: Will bug campaign benefit Apple security?

January 4, 2007 Project promises to reveal an Apple-related flaw every day in January. Readers tell us whether such campaigns are worthwhile. TAGS: margin, campaign, Silicon Valley, Apple Computer, font, security, software company, Apple Macintosh, Microsoft Windows

Yahoo looks to users for video ads

July 17, 2006 Company invites anyone to submit Yahoo-theme videos as part of new redesign-touting campaign. TAGS: Yahoo! Inc., video advertisement, advertising agency, home page, finance, campaign, student, video

The good and the bad of bug campaigns

January 4, 2007 Researchers have launched the third monthlong parade of flaws, this time in Apple software. But do the efforts do any good? TAGS: parade, software company, researcher, flaw, disclosure, campaign, security, Apple Computer, Apple Mac OS X, Apple Macintosh, Web browser

Fox launches online-safety campaign

July 13, 2006 Kiefer Sutherland of "24" to star in public-service announcement. Campaign to keep MySpace out of trouble? TAGS: News Corp., respondent, MySpace, children, campaign, announcement, kid, parent, TV

Recording industry shows how to lose by winning

October 17, 2007 As it seeks to fight digital theft, intellectual-property expert Nancy Prager says the music business is waging the wrong campaign. TAGS: RIAA, court, plaintiff, defendant, damage, P2P, file-sharing, outcome, campaign, intellectual property, Kazaa, organization, owner, song, music, opinion

Ad Council unveils V-Chip campaign

July 27, 2006 Ads aim to show parents that they can control kids' exposure to sex, violence on TV via decade-old tech. TAGS: parent, campaign, TV, satellite, children, programming, multimedia

Advertisers look to grassroots marketing

April 4, 2006 As viral video becomes all the rage online, national brands are turning to ordinary folks to create ads. TAGS: advertiser, spot, campaign, Toyota, Sony Corp., video, brand, Apple Computer

Mixing music and SMS to get out the vote

March 10, 2006 Advocacy group will use text-messaging campaign promoted at concerts to register young voters. Photos: Celebrating at Icon Awards TAGS: SMS, concert, venture capital, musician, artist, campaign, cell phone, San Francisco, music

Music meets politics in Darfur campaign

June 1, 2007 A widget called MixedTape carries the tune in an online fundraiser by Amnesty International that features John Lennon songs. TAGS: album, MySpace, song, campaign, e-commerce, digital-rights management, Apple iTunes, music

Parents group derides V-Chip ads

July 27, 2006 Group says broadcasters' rating system for V-Chip isn't sufficient, supports bill offering alternatives. TAGS: parent, satellite company, bill, programming, broadcaster, satellite, campaign, telecommunications, channel, TV
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