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Showing 1-3 of 3 results foundSuper Bowl ads go online
February 3, 2006 Companies will re-air TV ads on the Net, buying keywords and promoting Web sites to squeeze more life from superexpensive spots.Microsoft's Bach pitches 'user-driven marketing'
May 2, 2007 Robert Bach, head of Microsoft's Entertainment and Devices division, says new Web apps are "changing the world of marketing."Photos: Talking marketing at Mix '07Turning social network traffic into dollars
October 18, 2006 New technologies are on the way to help social networks appeal to discerning advertisers and, potentially, earn more money.
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