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Microsoft hurt by poor Live branding, analysts say

January 26, 2007 Some are concerned the company has slipped in its aim to better compete against Google. TAGS: paid search, David Smith, branding, Microsoft Windows Live, market share, Gartner Inc., Internet service, brand, MSN, Google Inc., Microsoft Corp., search engine, Yahoo! Inc., Microsoft Windows

Lawyers: Vista branding confused even Microsoft

November 28, 2007 Company marketing manager among those unclear about what "Vista capable" means, say lawyers pursuing class action suit. TAGS: plaintiff, lawyer, class action, director of marketing, Microsoft Windows Vista, branding, Seattle, Microsoft Corp., OEM, retailer, Microsoft Windows, PC, operating system, Microsoft Windows XP

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