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Content from CNET tagged with

aQuantive Inc. [x] , DoubleClick Inc. [x]

News Stories

Showing 1-4 of 4 results found

Quantifying Microsoft's biggest purchase ever

May 18, 2007 For $6 billion, Redmond gets Aquantive, a leading player in serving online ads. But will it get peace of mind?Microsoft to buy Aquantive for $6 billion TAGS: aQuantive Inc., online advertising, 24/7 Real Media Inc., DoubleClick Inc., Redmond, Microsoft Corp., Google Inc., Yahoo! Inc.

On Capitol Hill, Google and Microsoft spar over DoubleClick

September 27, 2007 Senators say both sides made good arguments but don't say whether the proposed $3.1 billion deal should be blocked. TAGS: DoubleClick Inc., aQuantive Inc., Capitol Hill, online advertising, senator, advertising company, Google Inc., merger, argument, Sen., antitrust, acquisition, Microsoft Corp.

Microsoft to buy Aquantive for $6 billion

May 18, 2007 Spending spree on advertising companies continues, as the software giant issues a rejoinder to Google's plan to purchase DoubleClick. TAGS: aQuantive Inc., Razorfish, DoubleClick Inc., Microsoft Windows Live, advertising company, advertising agency, advertiser, acquisition, online advertising, VoD, media, Microsoft Corp., MSN, Google Inc., IP, Microsoft Windows

Company delivers targeted online ads

April 26, 2004 aQuantive, one of the Web's largest advertising companies, forms a new unit that profiles surfers and delivers ads tailored for them. TAGS: aQuantive Inc., DoubleClick Inc., advertising company, online advertising, advertising agency, behavior, publisher, Google Inc.
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