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Year in review: The rise of the Netbook
December 18, 2008
As consumers clamped down on expenses, it appeared a prescient move that PC makers began touting the smaller, cheaper machines.
TAGS:
Netbook
,
PC company
,
Acer Inc.
,
brand
,
ASUS
,
Europe
,
HP
,
laptop computer
,
Apple Computer
,
Sony Corp.
,
Dell
,
PC
Hot tech gifts for the holidays
November 25, 2005
Surprise, surprise: iPods and Xboxes are expected to be top sellers this shopping season. Photos: Hot holiday picks
TAGS:
Steve Baker
,
holiday
,
plasma TV
,
Sony PSP
,
game console
,
hit
,
Apple iPod
,
LCD
,
Sony Playstation
,
TV
,
brand
,
Microsoft Xbox
,
Apple Computer
,
console
,
Sony Corp.
,
U.S.
Apple, Cisco settle iPhone trademark lawsuit
February 22, 2007
The agreement allows the two companies to use the iPhone brand on their own products.
TAGS:
Cisco Systems Inc.
,
Apple iPhone
,
lawsuit
,
Apple Computer
,
agreement
,
Linksys
,
multimedia
,
brand
Apple celebrates 30 years
March 29, 2006
special report From the Apple II to the Mac to the iPod, Steve Jobs and company have kept on innovating--and gaining rabid fans along the way. Photos: Apple of my eye Images: Evolution of the Mac ...
TAGS:
Andy Hertzfeld
,
Apple II
,
Steve Jobs
,
Steve Wozniak
,
Apple Computer
,
Apple Macintosh
,
brand name
,
Apple iPod
,
Compaq Computer Corp.
,
IBM Corp.
,
brand
,
Microsoft Corp.
,
operating system
Apple: iPod means our pod
August 15, 2006
Mac maker cries trademark infringement, sends cease-and-desist letters to companies using "pod" in product names.
TAGS:
trademark
,
Apple Computer
,
Mac maker
,
letter
,
Apple iPod
,
intellectual property
,
MP3 player
,
brand
,
MP3
Customer satisfaction down among PC buyers
August 14, 2007
Both Apple and Dell lose ground with customers who wish for better product reliability and customer service, according to a new study.
TAGS:
American Customer Satisfaction Index
,
customer satisfaction
,
satisfaction
,
perception
,
survey
,
Apple Computer
,
PC company
,
brand
,
Compaq Computer Corp.
,
Dell
,
leader
,
HP
,
PC
It's all about the iPod
October 12, 2004
New surveys credit Apple with overwhelming market share and brand recognition, but competitors may find success at the low end of market.
TAGS:
Stephen Baker
,
brand recognition
,
music player
,
back-to-school
,
NPD Group Inc.
,
Apple iPod
,
survey
,
Apple Computer
,
digital music
,
brand
,
U.S.
Microsoft's Zune to rival Apple's iPod
July 21, 2006
update Software giant finally goes public on plans for new music player and associated service. Photos: Six alternatives to the iPod
TAGS:
Microsoft Zune
,
MTV Networks
,
representative
,
MTV
,
software company
,
music
,
Apple iPod
,
entertainment
,
Apple Computer
,
Microsoft Corp.
,
brand
,
blog
,
Windows Media
,
Microsoft Windows
Cisco faces iPhone trademark challenge in Canada
January 26, 2007
As Cisco battles Apple for the iPhone trademark, telecommunications company alleges Cisco is stepping on its use of the brand.
TAGS:
trademark
,
Cisco Systems Inc.
,
Apple iPhone
,
Canada
,
Apple Computer
,
VoIP
,
telecommunications company
,
telecommunications
,
brand
,
U.S.
HP marketing exec heading to Apple
February 14, 2005
Marketing chief Allison Johnson, a close adviser to ousted CEO Carly Fiorina, moves on to Apple.
TAGS:
Carly Fiorina
,
resignation
,
departure
,
Apple Computer
,
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,
CEO
,
exec
,
advisor
,
HP
,
vice president
,
Apple iPod
,
brand
,
Compaq Computer Corp.
,
e-mail
An Apple fanboy's lament
December 19, 2007
Macrovision's Richard Bullwinkle questions the longevity of his music collection in the digital age.
TAGS:
media
,
Apple Computer
,
entertainment
,
Apple iPhone
,
RIM BlackBerry
,
Apple iPod
,
brand
,
Apple iTunes
,
MP3
Changing times for chipmakers
January 13, 2006
Intel charts a course for Viiv brand and lands in the Mac, as Dell continues to ponder a switch to AMD.
TAGS:
chip company
,
Intel Viiv
,
Sun Sparc
,
Intel
,
Apple Computer
,
AMD
,
Sun Microsystems Inc.
,
CEO
,
blog
,
Apple Macintosh
,
Dell
,
brand
,
Sony Corp.
,
PC
Trouble on horizon for 'white box' PC makers
October 30, 2007
As more computer buyers turn to laptops, lesser-known companies that produce PCs will have a hard time keeping up with the big guys.Photos: White-box choices
TAGS:
consumer PC
,
notebook computer
,
PC company
,
brand
,
Acer Inc.
,
PC
,
HP
,
Apple Computer
,
hard drive
,
Dell
The day Rio's music died
August 26, 2005
Parent company of iPod rival says portable digital-audio market is too competitive to warrant new investment.
TAGS:
Sonicblue
,
digital audio
,
Diamond Multimedia Inc.
,
Apple iPod
,
digital music
,
brand
,
MP3 player
,
MP3
,
history
,
customer service
,
Apple Computer
,
hard drive
Commentary: Memo to Steve Jobs--buy TiVo
March 1, 2005
Steve: We know conventional wisdom means nothing to you. But the road to mass consumer success involves video. Hire TiVo as your driver.
TAGS:
TiVo Inc.
,
DVR
,
consumer electronics
,
Steve Jobs
,
commentary
,
digital video
,
Forrester Research Inc.
,
patent
,
video recorder
,
Apple Computer
,
recorder
,
survey
,
brand
,
electronics
,
video
Amazon.com preps digital music service
August 4, 2005
Job posting hints that the retail giant's plans for its online music offering may be getting underway.
TAGS:
digital music
,
Amazon.com Inc.
,
online music
,
acquisition
,
Apple Computer
,
brand
,
Yahoo! Inc.
Microsoft sees Zune effort as a long haul
July 27, 2006
To catch up with Apple in the music business will cost hundreds of millions of dollars and take years, company says.
TAGS:
Microsoft Zune
,
PlaysForSure
,
dollar
,
music player
,
Microsoft Xbox
,
Microsoft Corp.
,
Apple Computer
,
brand
,
games
Videos of the week: Ad games, Toughbook
April 8, 2006
Consumer brands are looking to use user-created video ads. Also: A CNET News.com reporter roughs up a Toughbook laptop.
TAGS:
Panasonic Toughbook
,
video advertisement
,
margin
,
brand
,
Panasonic
,
laptop computer
,
Apple Computer
,
video
,
games
Motorola CEO: iTunes phone coming soon
April 21, 2005
Chief exec Ed Zander touts solid quarter, says long-awaited iTunes phone will debut "in the next few months."
TAGS:
Ed Zander
,
Motorola Inc.
,
Apple iTunes
,
CEO
,
brand
,
Apple Computer
Microsoft looks to improve its name game
July 17, 2007
After years of being the butt of jokes for its convoluted product naming, the company wises up about appellations.Photos: Cool names, disappointing products
TAGS:
brand strategy
,
Microsoft Silverlight
,
Redmond
,
general manager
,
brand
,
conference
,
Microsoft Corp.
,
Apple iPod
,
Apple Computer
,
video
,
Microsoft Windows
,
Microsoft Windows XP
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