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Google seeks more marketers
February 2, 2005
Search giant launches program that pays $20 to any Web site for referring a new advertiser or publishing partner.
TAGS:
marketer
,
advertiser
,
Google Inc.
,
search engine
Google's video replay
May 30, 2006
Search giant's new video-ad auction service should fare better than lackluster Google Video launch, experts say.
TAGS:
video advertisement
,
auction service
,
online advertising
,
marketer
,
Google Inc.
,
advertiser
,
market research company
,
Google Video
,
Time Warner Inc.
,
expert
,
video
Click fraud roils search advertisers
March 4, 2005
Skewing sponsored-search listings is a "billion-dollar problem"--and some companies at SES are fighting back.
TAGS:
click fraud
,
fraud
,
advertiser
,
medical billing
,
marketer
,
search engine
,
Google Inc.
,
president
,
monitoring
,
Yahoo! Inc.
,
click
Want to 'converse' with advertisers? Me neither
September 13, 2007
'Conversational marketing' smells like a new spin on old advertising techniques, just on the Web.
TAGS:
marketer
,
conversation
,
advertiser
,
social media
,
conference
,
women
,
San Francisco
,
blog
,
YouTube
,
brand
,
video
Court gives adware maker WhenU green light
June 28, 2005
Appeals court reverses decision that confined WhenU from selling pop-ups triggered by 1-800-Contacts' trademarks.
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WhenU
,
1-800-Contacts
,
trademark
,
marketer
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advertiser
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court
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adware
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vision
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Google Inc.
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