Version: 2008
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Content from CNET tagged with

advertiser [x] , TV [x] , Forrester Research Inc. [x]

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Showing 1-3 of 3 results found

Digital ads tune in

 April 29, 2004 Traditional advertisers are trying to use ad-skipping technologies and the like to their interactive advantage and are shifting their dollars toward more "accountable" campaigns. TAGS: advertiser, TiVo Inc., video recorder, digital video, Forrester Research Inc., DVR, recorder, search result, TV, media, Google Inc., brand, video

Commentary: The ABCs of video upheaval

 April 12, 2006 The debut of free shows online will start a trend, forcing the Web to be part of everybody's TV strategy. TAGS: Net TV, VoD, advertiser, streaming video, commentary, portal, Forrester Research Inc., branding, online video, TV, video

Study: Web is the No. 1 media

 June 6, 2006 A study shows Web media beating TV in the workplace, daily overall, and closing in on it at home. TAGS: print media, workplace, advertiser, study, media, Forrester Research Inc., researcher, TV
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