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Narrow Your Results: online advertising (2); Google Inc. (2); Internet advertising (1); Razorfish (1); investment (1); aQuantive Inc. (1); multimedia (1); Microsoft Windows Live (1); online advertising company (1); Yahoo! Inc. (1); brand (1); AdInterax (1); Right Media Inc. (1); Honda (1); acquisition (1)

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Super Bowl ads go online

February 3, 2006 Companies will re-air TV ads on the Net, buying keywords and promoting Web sites to squeeze more life from superexpensive spots. TAGS: Super Bowl, Burger King Corp., advertising agency, advertiser, truck, Honda, Time Warner Inc., Sprint Nextel, media, brand, Google Inc.

Yahoo invests in two online ad companies

October 17, 2006 Yahoo buys AdInterax, which makes tools for creating multimedia ads, and is joining the Right Media Exchange. TAGS: Right Media Inc., AdInterax, online advertising, online advertising company, Yahoo! Inc., advertiser, advertising agency, Internet advertising, investment, multimedia

Microsoft to buy Aquantive for $6 billion

May 18, 2007 Spending spree on advertising companies continues, as the software giant issues a rejoinder to Google's plan to purchase DoubleClick. TAGS: aQuantive Inc., Razorfish, DoubleClick Inc., advertising company, advertising agency, Microsoft Windows Live, advertiser, acquisition, VoD, online advertising, Microsoft Corp., MSN, IP, Google Inc., Microsoft Windows

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