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Google lets advertisers schedule campaign breaks
June 16, 2006 AdWords to allow advertisers to adjust bids and pause campaigns for specific hours or days.Microsoft launches effort to woo advertisers
September 25, 2006 Digital Advertising Solutions combines its various global ad products and services under one umbrella for advertisers.Google tests new ads
June 22, 2006 Under cost-per-action system, advertisers pay only when ad leads to sales lead or purchase.Google to offer advertisers click fraud stats
July 26, 2006 Advertisers will be able to see number of invalid clicks, as well as what percentage that represents of total clicks.Google to offer more click fraud protection
March 1, 2007 Advertisers will be able to prevent their pay-per-click ads from showing up at IP addresses of competitors suspected of using click fraud.TiVo launches on-demand commercial content
May 8, 2006 TiVo Product Watch offers subscribers the option of watching on-demand content from advertisers. Photos: TiVo's ad hookStudy: Click fraud could threaten pay-per-click model
July 5, 2006 Survey finds that 27 percent of respondents say they've already slowed or stopped their pay-per-click advertising.Turning social network traffic into dollars
October 18, 2006 New technologies are on the way to help social networks appeal to discerning advertisers and, potentially, earn more money.Patent application for Seamless Ad
July 31, 2006 Video game developer and advertiser Nightlife Interactive applies for patent on its brand of game advertising.Google changes irk advertisers, please publishers
August 23, 2005 Modifications to the way AdWords advertisers bid on keywords come in the wake of new competition from Yahoo.YouTube: Too rough for advertisers?
April 21, 2006 The trendy site and its fellow video-upload services are in a quandary over how to bring in the ad dollars.Yahoo, Telemundo to merge Spanish-language sites
May 10, 2006 Spanish-language Web sites look to expand reach into growing Hispanic market, bolster presence among advertisers.Google rides the radio waves
July 27, 2006 Wants to sell radio spots through automated auction platform. The ads are now playing in Detroit.TV advertising's DVR challenge
May 23, 2006 Networks, advertisers look for creative ways to mix content and commercials--and combat the commercial-skipping epidemic. Images: Networks, advertisers get creativeYahoo serving up search ads on mobile phones
October 4, 2006 Company launches beta of sponsored search listings on cell phones in the United States and United Kingdom.Actors seek new scale for new media
August 8, 2006 Artists and advertisers renegotiate payment rules for the age of streaming video and mobile devices.Yahoo names click fraud czar
March 22, 2007 Web search company promotes staff attorney to vice president of quality for the advertising system.In-game ads to hit $400 million by 2009
June 14, 2006 Increased female, family playing will attract more advertising to the growing medium, research group says.Lawsuit seeks to block Google settlement
May 12, 2006 Suit argues that affected advertisers would not be compensated enough by $90 million click fraud settlement.Google offers management tool for AdWords
February 9, 2006 AdWords Editor aims to simplify locating and editing keywords, finding specific campaigns, and cutting and pasting text ads. Sponsored matches for "advertiser"
