Version: 2008
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ad serving

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Google-DoubleClick: Tough sell in EU

November 21, 2007 The search giant will have a tricky time getting what it wants as trustbusters on the other side of the Atlantic dig into the planned $3.1 billion merger. TAGS: ad serving, DoubleClick Inc., merger, antitrust, SEM, PeopleSoft Inc., Europe, Google Inc., acquisition, online advertising, European Union, U.S., Oracle Corp., attorney, concern, search engine

Can Facebook feed its ad brains?

November 2, 2007 Social-networking site expected to tap artificial intelligence to deliver ads to its 49 million members. TAGS: Facebook, ad serving, Amazon.com Inc., social networking, Internet search, Artificial Intelligence, founder, expert, Google Inc.
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