225 Results for

word-of-mouth

Article

Word-of-mouth face-off: In-person conversation still dominates

CBS CMO George Schweitzer discusses how the network is using social media, plus old-fashioned face-to-face conversation to promote its shows.

By November 3, 2011

Article

A few words on word of mouth

CBS CMO George Schweitzer discusses how word of mouth travels faster than ever these days because of social networking.

By December 10, 2010

Article

The great healthcare word-of-mouth debate

While the rest of the developed world looks at the controversy over healthcare reform in the US with a mix of embarrassment and disbelief, Americans have experienced a raging debate this summer that was to a large part driven by word-of-mouth online.

By September 12, 2009

Article

Word-of-mouth marketing

Word-of-mouth marketing

By October 18, 2005

Article

Skully opens preorders for high-tech, safety-focused helmet

Due in 2015, Skully's motorcycle helmet, with a built-in virtual-reality display, won't come cheap. But it may save your life.

By August 11, 2014

Article

'Taxi drivers aren't against change': How Hailo is taking on Uber in the taxi app wars

We flagged down Caspar Woolley, the co-founder of international taxi app Hailo, to talk taxis, apps, and Uber.

By July 11, 2014

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Spotify gives app developers more notes to play

The streaming music service expands its Web API -- an developer toolbox and instruction set -- with smart music discovery capabilities from its Echo Nest takeover.

By June 17, 2014

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Huawei goes directly to consumers with Ascend Mate 2 phone

The Chinese vendor hopes American consumers will snap up its 6.1-inch flagship smartphone through GetHuawei.com, a marketing tactic to spread its name.

By June 12, 2014

Article

Despite the odds, indie games and the mainstream meld at E3

Even with other avenues for attention, indie developers need gaming's most mainstream summit to earn mass market exposure and time under the spotlight.

By June 12, 2014

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How LG's G3 plans to break the iPhone-Galaxy S stranglehold

The G3's key brand dilemma: it's not an iPhone or Galaxy S. LG's US marketing chief tells CNET how that will change.

By May 28, 2014