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"The Secret Life of Sam King," a show about a fictional Universal employee, will promote the record label on Bebo as well as several other channels of parent company AOL.
At the Digital Content Newfronts event in New York, the former Disney chief preached a familiar gospel to advertisers: online video might not be a treasure trove yet, but it will be.
Billionaire entrepreneur interviews the former Disney CEO at South by Southwest Interactive about his new Web endeavor, The All-for-Nots. And Eisner even has kind words for Steve Jobs.
The start-up, funded with $3.5 million from United Talent Agency and Spot Runner, is hoping to take on the traditional studio model of video content distribution.
Industry superpowers are left scrambling to keep up with a fast-changing tech world that is seemingly about to leave them behind.
At the Media & Money conference, the former Disney exec calls the Writer's Guild of America strike "stupid" and suggests that it's the technology companies, not the studios, who are to blame.
Top executives at the World Business Forum say that failure is a given, but it's also necessary for eventual success.
Created by the team behind the movie 'Blood Diamond,' the new show will take a look at the lives of six tech-savvy 20-somethings.
In its latest online push, Warner Bros. plans to introduce 24 Web productions in a range of formats including minimovies, games and episodic television shows.
MySpace has quietly licensed a new series of original programming from Hollywood duo Edward Zwick and Marshall Herskovitz, according to a source.