Apple's brand value fell by 20 percent, according to a survey by Millward Brown research company.
The device pairs with a Lumia handset via near-field communication and alerts owners when they leave the house without tagged items.
Tech companies dominate a new list of the world's most valuable brands, with Apple taking the top spot -- but Google and Samsung are close behind.
The iPhone maker is again No. 1, according to the 2013 BrandZ report, but some of its tech rivals are rising at a faster clip.
Someone makes the thrift store score of a lifetime after finding an ultra-rare NES video game for sale with a price tag that may shock you.
App and advertising executives tell an audience at All Things D's mobile conference that location-based ads may finally pave the way for more money to be spent on mobile advertising.
Exxon Mobil's market capitalization today exceeded Apple's, allowing the company to regain the spot it lost to Apple.
After a summer stock surge, the Internet potentate surpasses rival Microsoft to become the second-most valuable in tech by market cap.
The iPhone maker sees its market cap hit $622 billion, beating the world record of $618.9 billion for a public company, set by Microsoft in 1999.
For the Academy of Motion Pictures Arts and Sciences, preserving tens of thousands of the greatest films of all time is a crucial job. CNET Road Trip 2012 stops in at the Academy Film Archive.