Ahead of Photokina, the Japanese lensmaker announces a coming 15-30mm model that combines a fast f2.8 aperture with image stabilization.
From CX to full-frame, Tamron's releasing several lenses next week.
Lenses with 16-300mm and 28-300mm zoom ranges could appeal to travel photographers and others who want an all-in-one design.
The third-party lensmaker's new supertelephoto won't cost much more than an earlier 200-500mm model with no image stabilization.
When it ships, the new lens will offer long-range sports and wildlife shooters some new competition, but it's not as fast a supertele as some rivals.
After 16 years, the versatile but elderly telephoto zoom now has a successor. The new 100-400mm lens has better optics and image stabilization, along with a higher price.
For Photokina, the Japanese lensmaker announces it's brought image stabilization to two lenses geared for full-frame SLRs. They'll work on Canon, Sony, and Nikon cameras.
Not to be left behind in the supertelephoto zoom department, Sigma literally one-ups one of its main rivals with the announcement of two different 150-600mm zoom designs.
The new lens, with a fast F2.8 design, can counteract camera shake with vibration compensation that Nikon and Canon competitors currently lack.
Japan's CP+ tradeshow has become the de facto hub around which manufacturers make their spring camera announcements. Here's a handy guide to our coverage.