Velocity Interactive hires Jorge Espinel, most recently leader of AOL's corporate strategy, mergers, and acquisitions work.
One-time powerhouse will be Silicon Alley's latest resident, declaring this is the "final stage in AOL's transition...to a global, ad-supported Web company."
Redundancies in the Platform-A group for placing ads on AOL, third-party sites, and other advertising options are responsible for the cuts, the Wall Street Journal reports.
Undertone, one of the last independent online advertising networks, does not disclose terms of the deal, except to say it's worth more than $40 million.
President of AOL's Platform-A ad group replaced by another ad manager in shakeup at Time Warner company.
Avenue A/Razorfish releases annual report on spending habits of online advertisers that explains why portals like Yahoo, Microsoft, and AOL boosted their search efforts and purchased ad networks last year.
Yahoo agrees to buy advertising network Blue Lithium for $300 million, a deal that adds to a string of industry acquisitions and signals a new direction for online ads.
A trade group representing ad networks like Tacoda and DoubleClick finalizes guidelines to prevent targeting ads toward "sensitive" topics like medical history, sexual orientation.
Like its competitors, the start-up is trying to help social networks such as Meebo goose their ad sales by identifying (and studying) members that are so-called influencers.
Google starts public education campaign about its privacy practices on YouTube one day before FTC holds behavioral ad targeting event.