The promotion lets buyers get their hands on phones and other mobile gadgets without a down payment, but the devices must still be paid off in full via monthly installments.
The carrier's "Smartphone Equality" initiative is meant to reward customers who pay their bills on time with deals ordinarily available only to those with solid credit.
Can't afford the steep off-contract prices for Apple's new smartphones? T-Mobile joins other wireless carriers in aiming to make it easier for users to pay them off.
You'll still have to pay for a monthly wireless plan on the carrier's Alcatel OneTouch Pop 7 promotion, but the tablet's cost is on T-Mobile.
UnRadio straddles the gap between a Pandora-like free service and the typical subscription streaming offer, as Rhapsody experiments to find a sweet spot.
T-Mobile says its plan, which includes 500 megabytes of capped data, differs from the "bait and switch" low-end plans offered by Verizon and AT&T.
In this edition of Ask Maggie, CNET's Marguerite Reardon offers a reader some advice about whether T-Mobile's competitors will respond to its aggressive marketing tactics.
T-Mobile really wants you to break up with your current carrier. So much it's even going to help you write a breakup letter.
If you're tempted by Sprint's new "Framily" plan and T-Mobile's promise to pay our early termination fees, check out this Ask Maggie column, where CNET's Marguerite Reardon explains who's likely to save money.
CEO John Legere says T-Mobile will ease a major pain point for cell phone owners: it will pay early-termination fees for those who jump from another carrier.