In a segment on his show, sponsored by T-Mobile US, Colbert suggests that its phones be inserted up rear ends to alleviate constipation. Now that's a product endorsement.
Any way you slice it, Verizon's network solidly beats its competitors nationwide, according to RootMetrics independent network testing. But AT&T is not far behind. And T-Mobile is edging forward, displacing Sprint as a distant third.
The wireless carrier adds to its many promotions with a $5-a-month program called "Score," designed to unlock lower smartphone prices.
The carrier will also offer up to $350 per line to T-Mo subscribers to cover costs related to switching networks.
Though it still lags in overall number of subscribers, the carrier beat rivals last quarter in terms of gaining new customers and keeping old ones, according to a research firm.
The carrier's "Smartphone Equality" initiative is meant to reward customers who pay their bills on time with deals ordinarily available only to those with solid credit.
It's still a long way from overtaking AT&T and Verizon, but the brash carrier chalks up another strong quarter of customer additions.
Federal Communications Commission's decision to clarify what it means by "reasonable" rates for wireless data roaming could result in stronger wireless competition.
As part of its settlement with the Federal Trade Commission, T-Mobile will pay at least $90 million in customer refunds, as well as penalties and fines over complaints that it put bogus charges on customer bills.
The Uncarrier 8 campaign kicks off with Data Stash, a program that lets you keep what you haven't used. Says CEO John Legere: "If you buy data, it's yours."