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Also: Omniture has released a new Twitter tool for marketers; SendMe has raised $12 million in series D funding; and Local.com has expanded its partnership with SuperPages and Verizon's Yellow Pages.
GTE Directories has launched a test phase of its Yellow Pages directory service on the Internet.
Used-car shopping and information service AutoConnect announced it will integrate GTE's SuperPages online yellow pages service into its site. SuperPages will provide listings for auto-related businesses in the United States as well as search capabilities. The two companies will share advertising revenue on the cobranded pages.
ISP GTE Internetworking will license SoftCart e-commerce software from Mercantec to host Web storefronts and offer secure commerce services. Merchants using GTE's hosting service also will get a free listing in GTE's online yellow pages directory, SuperPages.
GTE and Lycos are teaming for a series of Web projects, including an integration of GTE SuperPages and Lycos's City Guide service, which should be completed in January. The second major initiative is a business-oriented Web search engine that is due in early 1997.