Retailer has cut a deal with Microsoft to set up space in its stores to showcase Microsoft's Windows, Surface, Xbox, and Office offerings.
With Google Store, the search giant once again tries its hand at a specific website for Google branded devices, like Nexus phones and Chromebook laptops.
Microsoft confirms it is planning to open its first New York City flagship store -- just blocks from Apple's flagship shop known as the Cube.
Both companies are taking a page out of the Samsung playbook, which previously created a store-within-a-store at Best Buy to sell its mobile gear.
The latest Windows store-within-a-store is opening Wednesday, August 7, at the West LA branch of the big-box retailer.
Certain high-traffic Best Buy locations will remove a couple of aisles near the mobile department and replace them with a Samsung store-within-a-store, Geek.com says.
Samsung plans to put mini stores within all of Best Buy's stores in the next three months. Can it succeed where others have failed?
The company teams up with U.K. retailer Phones 4U to offer a store-within-a-store that comes with the "clean" look found in Apple Stores.
Target is reportedly working on bringing an Apple "store-within-a-store" to some of its locations.
Wholesale retailer Sam's Club is rumored to be in talks with Apple to bring store-within-stores to Sam's Club warehouses.