211 Results for

sponsorship

Article

Samsung set to splash out $20m on Jay-Z mobile sponsorship

Samsung is reportedly set to sign one of the biggest sponsorship deals in tech history by splurging $20m on the rapper and impresario.

By June 5, 2013

Article

ESPN: NFL's highest-paid player describes Surface as an iPad knockoff

Chicago Bears quarterback Jay Cutler says, despite Microsoft's NFL sponsorship, that he has no idea who makes the Surface tablets or what they're called, ESPN reports.

By October 14, 2014

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ZTE sticks with direct-to-US consumer strategy for Nubia line

CEO of ZTE's US business tells CNET he prefers the unlocked route for the company's high-end line of smartphones because a carrier partnership means more compromises.

By October 27, 2014

Article

DirecTV secures NFL Sunday Ticket deal vital to AT&T merger

The deal also expands the partnership to include Sunday Ticket live on mobile devices, likely to be a key promoted feature for AT&T.

By October 1, 2014

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Microsoft tries to persuade that Surface isn't iPad (again)

In its latest effort to promote its tablet-PC hybrid, Microsoft features the NFL -- the league whose game commentators have been known to refer to the Surface as "iPad-like."

By September 25, 2014

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Want to add an Audi to your AT&T plan? It'll be $10

The Audi Q3 will be the automaker's next vehicle to get a wireless connection from the carrier.

By September 10, 2014

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Two goldfish duke it out playing Street Fighter on Twitch

Forget Pokemon. Two battle-hardened goldfish are vying for bragging rights by taking each other on in Street Fighter.

By August 23, 2014

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Dale Earnhardt Jr. swoops onto track in Superman car

Let the superheroics begin in Nascar. DC Comics and Dale Earnhardt Jr. unveil a Superman paint scheme for the No. 88 Chevy.

By May 21, 2014

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Stephen Colbert insults T-Mobile, while being paid by T-Mobile

In a segment on his show, sponsored by T-Mobile US, Colbert suggests that its phones be inserted up rear ends to alleviate constipation. Now that's a product endorsement.

By May 11, 2014

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Mozilla reassurance: Firefox new-tab page won't be plastered with logos

Nonprofit clarifies plans for how it'll test sponsored content on pages that show when users open new browser tabs.

By May 10, 2014