Google says it knows Silicon Valley needs to do a better job of employing women and minorities. One company program hopes to solve the problem by looking to historically black colleges.
The service will be free to all passengers on planes with Wi-Fi. Southwest is marking the partnership with Beats artwork on a Boeing 737.
A Southwest Airlines passenger isn't impressed with a gate agent and tweets about it. Then, he says, he's prevented from reboarding his flight unless he deletes the tweet.
One of the world's most profitable airlines, Southwest centralized its training operations in Dallas, and added a giant new network operations center. CNET Road Trip 2014 buckled up and checked it out.
Passengers in Dallas have had them for about two weeks, but a CNET reporter, getting ready to leave Austin after a week at SXSW, was excited to see it's available elsewhere. Where is next?
The NSA leaker, who is living in exile, will appear by teleconference on Monday during the interactive portion of the annual Texas festival. He joins fellow wanted man Julian Assange, who is also speaking remotely at SXSW Interactive.
Pluto and its biggest moon Charon appear as colorful blobs in a fresh NASA image taken by the New Horizons spacecraft.
Like the Super Bowl, South by Southwest and other high-profile events, the site of the men's college basketball championship games will get special coverage attention.
At South by Southwest, HBO creates an interactive installation where "Game of Thrones" fans can take portraits in the Iron Throne and play a game that lets them hone their sword-wielding skills.
The world's largest restaurant chain is in turnaround mode. It's looking to the tech industry -- and role models like Google -- as it searches for a good jump start. First stop: South by Southwest.