To celebrate the Seahawks' appearance in this Sunday's Super Bowl, the aviation giant has painted one of its 747-8 freighters in the NFL team's livery.
Only the two teams battling for the big football title get to sport some highly expensive, blinged-out custom Beats by Dre headphones.
In its latest effort to promote its tablet-PC hybrid, Microsoft features the NFL -- the league whose game commentators have been known to refer to the Surface as "iPad-like."
It's that time of year. And how can you not love the way EA Sports is announcing it?
Levi's Stadium is the third NFL stadium to open in the last five years -- but the only one billed as a tech haven.
Microsoft's former CEO starts his second career as the NBA officially approves his purchase of the Los Angeles Clippers.
In latest expression of "Honestly" campaign for Surface, Microsoft releases ad featuring Seattle Seahawks quarterback.
But who is? You might be surprised.
The big game is just a few days away. Whether you're rooting for the Seahawks or Broncos, there are some techie methods for following along that could make this year's big match-up more fun. CNET's Kara Tsuboi reports in this Tech Minute.
The Seattle Seahawks' Derrick Coleman is deaf. In a stunning ad for Duracell, he describes his fight.