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Microsoft breathes new heat into Scroogled, its anti-Google campaign, with a line of products that burn Google for treating your data the same way Microsoft does. Not surprisingly, Google has fired back.
A UK regulator approves a Microsoft ad that claims Google scans every word of your e-mails, while Redmond only scans them for viruses and spam.
The Redmond, Wash., company's latest anti-Google ad features a pawnshop owner educating a charming, young lady about how the Chromebook is only useful when you have Wi-Fi.
In an outburst of Christmas spirit, Redmond creates a shopping Web site that paints Google -- and its search results -- in a very unfestive light.
A blog post, critical of Google Apps and written by a senior product manager at Microsoft, appears, and then disappears. But why?
Reports that the software giant's persistent assault on Google is winding down aren't correct. "Scroogled will go on as long as Google keeps Scroogling people," Microsoft says.
You didn't think Redmond would just have a Scroogling Web site, did you? No, it's taking the fight against Google to short-form film. And it's selling the Surface at the same time.
Speaking at the Fortune Brainstorm conference, Microsoft's new CEO says he can learn from Google because it markets its moonshot products well. But what did he really mean?
In latest expression of "Honestly" campaign for Surface, Microsoft releases ad featuring Seattle Seahawks quarterback.
Executives Tony Bates and Tami Reller will be leaving the software giant, and Mark Penn, creator of the "Scroogled" ad campaign, will now be chief strategy officer.