542 Results for

schiller

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Apple has big ambitions for tablet sales with iPad Mini

Apple is counting on the $249 iPad Mini to draw you into its stores. But it's hoping you end up buying a $499 iPad Air instead.

By October 18, 2014

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​Why it's harder to choose which iPad works best for you

Apple's tablet lineup has expanded from six configurations to more than 50 in four years. Has the product lineup become too complex?

By October 19, 2014

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Apple's Phil Schiller: Samsung's copying makes people 'question' our innovation

The company's marketing chief tells court that Apple suffered market damage after developing the iPhone because Samsung illegally copied its smartphone patents.

By April 1, 2014

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Apple's iPad Air 2 on preorder at Walmart for $489

The retail giant nudges down the price for Apple's two new tablets -- the iPad Air 2 and iPad Mini 3 -- while also cutting the cost of the iPad Mini original.

By October 17, 2014

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Apple's Schiller: Samsung gained ground thanks to copycat tactics

The head of marketing for Apple says Samsung beat out rivals such as Motorola and Nokia because the latter two companies didn't copy Apple as much.

By November 15, 2013

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Apple's Schiller: Samsung made my job a lot harder

The head of marketing for Apple says Samsung's infringing products caused customers to question Apple's design skills.

By November 15, 2013

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Apple's Schiller: iPhone was a 'bet the company' product

During the multimillion-dollar damages retrial versus Samsung, the marketing exec says nowadays "almost everyone" at Apple works on the device.

By November 14, 2013

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Apple's Schiller: A cheaper iPhone? Um, no

In an interview with a Chinese newspaper, Phil Schiller, Apple's senior vice president of worldwide marketing, purportedly says there's no truth in reports that Apple will make a cheaper iPhone.

By January 10, 2013

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Phil Schiller: Optical drives are 'anchors on where we want to go'

Apple's design and engineering craving for thinner and lighter -- and the move to digital content delivery -- means the optical drive is now a lowly peripheral device.

By October 26, 2012

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Fact-checking Phil Schiller on iPad Mini vs. Nexus 7

Was Apple exec Phil Schiller correct in his charges against the Android tablet? More importantly, was it even fair to compare the two devices? Sometimes yes, and sometimes no.

By October 23, 2012