We celebrate geeky and gimmicky trainers from the Reebok Pump to the Nike Air Mag from Back to the Future.
Built-in speakers join curious trend.
Reebok and startup MC10 team to make a smart skullcap that can be worn under helmets to measure impact to the head on athletes of any age or skill set.
It will be packaged with special-edition Reebok shoes.
Press photographers aren't happy with a new NFL rule that will require them to wear vests with Canon and Reebok logos.
These concept sport outfits use wearable tech that puts flexible LED adverts and even live stats on your favourite player's chest.
The streaming music service buys a company behind a savvy music-intelligence technology, which will not only power recommendations and playlists for Spotify but also give it a new revenue stream.
The spotlight has been on Spotify the past several months and it gets only hotter today. The company has scheduled a press event for later in the day but just announced new ad deals with some Fortune 500 companies.
Choose between regular air or argon gas to inflate the Klymit Ulaar winter jacket to your desired degree of insulation.
The fitness apparel manufacturer takes a step into the digital world with its own fitness-monitoring product, called Armour39.