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Google tests game-mechanics strategies with Recyclebank

Its Google Analytics product will be testing a new beta in partnership with eco-rewards company Recyclebank, as a means of testing the limits and promises of "gamification."

By April 6, 2011


Cash in trash: RecycleBank gets hefty funding

Recycling isn't normally considered a big money-maker, but a Philadelphia start-up gives customers points to encourage them to recycle--and its business model is catching on.

By April 15, 2008


How best to make digital gadgets greener?

The consumer electronics and IT industries are trying to go green. But what constitutes a "greener gadget" is still a work in progress.

By March 4, 2009


Green news harvest: Parsing the EPA new coal plant decision

Making wind power at U.K. coal mines. Will Google's Dan Reicher be the next energy secretary? Taking the renewable energy industry's pulse in a downturn.

By November 17, 2008