72 Results for

real-time bidding


Facebook said to be launching platform for real-time ad bidding

The social network will roll out Facebook Exchange, which allows targeted ads based on browser history, says Bloomberg.

By June 13, 2012


The US government's wireless-spectrum auction: Why it matters (FAQ)

It's the first auction of new wireless spectrum in six years. CNET gets you up to speed on how this will affect your wireless service in the future.

By October 19, 2014


How Amazon Studios went from grassroots idealist to Hollywood threat

Amazon's arm for making movies and TV shows veered away from its early ambitions with a grander plan to lure Prime customers and crush Netflix. Now it has some in Hollywood on edge.

By November 14, 2013


Say what? Google will now sell Facebook ads

They're not exactly BFFs, but the two longtime rivals may be looking to get friendlier when it comes to serving up ads.

By October 18, 2013


Twitter prepping to sell ads in others' apps, report says

The social network reportedly has a plan to boost revenue by targeting ads off Twitter.

By October 14, 2013


Twitter buys a mobile ad network for reportedly $350M in stock

The information network purchases startup MoPub to help it serve and automate ads on iOS and Android.

By September 9, 2013


Salesforce.com launches self-serve social ad app

Social.com can manage social ad campaigns on Facebook and Twitter using real-time customer and social conversation data.

By April 23, 2013


April Fools' 2013: From Twttr to Google Nose to Nokia's microwave

This year's batch of springtime hijinks from the greater tech community includes the usual onslaught from Google, along with notable entrants from Nokia, Twitter, and even Wolfram Alpha.

By April 1, 2013


Facebook to label ads that follow you around the Web

If you start to notice a little blue icon near ads on your Facebook page -- it means that an advertiser is tracking your every click.

By February 4, 2013


Defense Department drops exclusive contract for BlackBerry

Still using Research In Motion devices for e-mail, the Pentagon also seeks software from Apple and Google that has the capability for "new and innovative applications," Reuters reports.

By October 31, 2012